Coffee is the second most consumed drink in the world, second only to water, and Brazil occupies the position of world leader in the primary production of this bean. In addition to its agricultural relevance, the coffee production activity is a segment with an important socioeconomic function in the state, especially for the Planalto da Conquista region, involving family farmers in the development of a productive activity of extreme relevance for generating income and securing of man in rural areas, which reinforces the importance of an institutional environment of good governance in this market, which can be analyzed based on the theoretical contributions of New Institutional Economics (NEI), specifically, through Transaction Cost Economics (ECT) . The objective of this work is to analyze how the dimensions of transaction costs influence specialty coffee producers in the Planalto da Conquista-BA. The research in question proposes, based on the behavioral assumptions of opportunism and limited rationality, a model for analyzing Transaction Costs based on 03 (three) structural dimensions: Frequency, Uncertainty and Asset Specificities. This investigation is of fundamental importance for the sustainability of the production chain and the guarantee of income for rural producers, as it made it possible, among others, to have knowledge of the degree of uncertainty underlying producers, the transactional frequency of business carried out and the possibility of reapplication (other forms of use) of assets used in coffee farming, demonstrating the feasibility of a resource being used in a different way than currently. As a product of the analyzes carried out, based on the subsidies obtained from this research, recommendations for improving governance were developed to reduce transaction costs for specialty coffee producers in the Planalto da Conquista-BA region.

In order to increase competitiveness in an efficient and sustainable way, organizations constantly seek to update themselves through new management models and instruments that enable the improvement of organizational performance. In this context, competencies management stands out by promoting professional and personal growth through the development of skills aimed at achieving strategic objectives using different learning resources to enhance knowledge, skills and attitudes. Among the training tools used for this function, learning trails emerge as a flexible and individualized option, in which the server has autonomy to choose, among the options offered, the most appropriate learning objects due to their previous knowledge, availability of time and personal interest. Thus, the objective of this work is to create a pilot project of learning trails from the mapping of competencies in the School of Administration of UFBA, and to suggest an application prototype for the availability of these trails. The research can be classified as qualitative, descriptive and applied, and was carried out in three stages: a) Mapping of competencies; b) Development of learning trails; c) Prototype of the UFBA Learning Trails Application. The mapping consisted of documentary analysis, application of a questionnaire among the school's servers and semi-structured interviews with key people of the institution and, from this, ten organizational competencies were defined, which were deployed into twelve individual competencies, which were used to calculate the competencies gap. Interpersonal Relationship was chosen by the servers as the most important, and served as the basis for the creation of three tracks for servers with little, medium or much experience, which contain the Basic, Intermediate and Advanced options, with different learning objects that deal with bullying, citizen service, teamwork, conflict management, accessibility and respect for diversity. Finally, the prototype of the application was made from the creation of wireframes on the Canva website with the main functionalities that would be made available in the app. Thus, it is believed that this study can contribute to the improvement of training policies and the use of management by competencies as a management model at the University, in addition to adding to the literature on the subject

The expansion of outsourcing in logistics operations and the rise of Public-Private Partnerships may subsidize a new management model for Seized Goods Warehouses, where the storage infrastructure concession may be an alternative in the scope of asset resource optimization and activity specialization. Through a qualitative methodology, based on a descriptive and exploratory analysis, the study contextualizes the policies for the storage of seized goods at the Secretariat of Federal Revenue of Brazil (RFB) and explores the concepts related to logistics operations integration and Public-Private Partnerships for a feasibility analysis of the expansion of private participation in the management of the RFB's Deposits of Seized Goods (DMA). As a result, it shows that the concession may be more feasible for warehouses that already adopt the outsourced model or that are classified by the RFB as suitable to adopt such a model. Logistics arrangements that include other operations in the goods management chain, such as transport and waste disposal, may increase private companies' attractiveness and consequently improve the viability of the concession of the RFB's warehouses, especially in places far from large commercial centers, such as border regions. The creation of regional or inter-regional specialized warehouses according to goods category would be another possibility, reducing the destination difficulties and increasing capacity through specialization. The small warehouse concession with low goods flow proves to be unviable, whereby they can provide a local pre-storage role linked to a regional or inter-regional DMA.

The research aimed to propose actions that favor the expansion of transparency in the Secretaria Especial da Receita Federal do Brasil (RFB) in harmony with the limits imposed by tax secrecy. To this end, it was conducted in two areas of investigation, analysis of active transparency and passive transparency. To assess the active dimension of transparency, the mandatory disclosure of tax installments granted under the RFB and tax representations for criminal purposes sent to the Federal Public Prosecutor's Office was observed. To achieve these objectives, direct observation was made on the Federal Revenue of Brazil website on the world wide web, internet. Regarding the investigation of the passive dimension of transparency, the research aimed to evaluate the fulfillment, by the RFB, of the citizens' demands through the Citizen Information Service – SIC in the Fala.BR system. To achieve this specific objective, two blocks of information requests to the RFB were prepared. In the first block, requests were prepared, whose required information could not be categorically considered by the RFB as subject to tax secrecy. In the second block, the survey repeated requests for information already formulated in a previous survey, before the RFB and the Ministério da Economia (Fazenda) joined the Fala.Br system, whose access was denied by the RFB on the grounds of tax secrecy. It was necessary to assess whether the adherence of the RFB, through the Ministério da Economia (Fazenda), to the centralized system of access to public information managed by the CGU would have altered the passive transparency of the RFB in any way. The research concluded that transparency, in the two dimensions studied, can still evolve, and actions should be developed for its expansion, even because transparency is a value established by this public agency to achieve its institutional mission.

Business Process Management (BPM) is a methodological concept that has been gaining ground, over the years, as an instrument to increase the operational efficiency of production systems. The Secretaria Especial da Receita Federal do Brasil (RFB) is a public institution in charge of the federal revenue and tax administration of Brazil that formalized adherence to these procedures in its organizational structure in the last 12 years and, although there has been some progress, this process has been slow over the time. The research aims to assess the degree to which the Federal Revenue Secretary has an organizational culture suitable for the implementation of BPM, based on the assumptions that there is institutional support, but the regional Administrative Units do not have sufficient levels of maturity in leadership, culture, knowledge and governance to succeed. An exploratory research was carried out, and from the review of Brazilian and foreign researchers, works by Hammer, Benraad et al and Amy Van Looy et al were selected for the assembly of a validated evaluation model that generated a questionnaire submitted to all the servants of the Fifth Fiscal Region (RF05) of the RFB. In addition, interviews were conducted with heads of Regional Administrative Units or employees of central bodies who could add value to the conclusions. The main purpose of the interviews was to understand how managers would interpret the results of the questions. Forty-nine (49) responses to the questionnaire were obtained and, subsequently, the Superintendent of the RF05, six heads of regional units, a former Secretary of the RFB and the Head of the Office of Processes (Eproc – Escritório de Processos), in Brasília, were interviewed. The qualitative analysis of the results allowed the confirmation of the formulated hypotheses and a diagnosis containing some critical points that prevent an agile dissemination of BPM and its potential causes. Then, a summary of suggestions to mitigate the identified causes and a list of suggestions for future work were elaborated.

This dissertation aims to develop a diagnosis on the current level of maturity of Knowledge Management (KM) in the inspection teams of the Special Secretariat of the Federal Revenue of Brazil (RFB) in the 3rd Fiscal Region (RF), which includes a proposition to improve the KM actions and practices adopted by these teams and their members. Regarding the methodological path, this study began with a bibliographical research, with the purpose of defining the categories of analysis. At this stage, Batista's studies were chosen, which deal with KM focused specifically on Public Administration. Based on bibliographic research and document analysis, the RFB's KM Model and the Maturity Assessment scale in KM were identified, adapted by the organization from the KM Model for Public Administration (MGCAP) and the scale entitled Instrument for the Assessment of KM in Public Administration (IAGCAP), both developed by Batista (2012), within the scope of a study by the Institute of Applied Economic Research – Ipea. During the development of the research, the application of the scale/questionnaire, semi-structured interviews with the inspection team leaders and the Participant Observation technique were carried out. The research universe included all Tax Auditors (AFRFB) members of the inspection teams in the 3rd RF. Through the application of data collection instruments, data were obtained that allowed the analysis of the following dimensions related to KM in the inspection teams of the RFB in the 3rd RF: Leadership in KM, Processes, People, Knowledge Processes, Learning and Innovation and Information Technology (IT). For analysis of the data obtained, the triangulation method was used. Based on the results, it was possible to identify that the inspection teams are at the level called Introduction, which represents the 3rd position in the classification of the KM maturity level of the scale, which indicates that there are KM practices being applied in the organization, however they occur through unstructured initiatives. The study also made it possible to identify a series of weaknesses with regard to the applied KM and confirm the assumption established for the research, namely, that the acquisition, sharing and effective dissemination of the specialized tax knowledge necessary for the AFRFB members of the inspection teams does not are sufficiently adequate, due to the fragility of the CG practiced in the mentioned fiscal region. Based on the diagnosis carried out, it was possible to present a proposal for improving the GC actions and practices adopted by the inspection teams of the 3rd RF. It is understood that the present research can be extended to the inspection teams of the other fiscal regions of the RFB, in order to enable the permanent monitoring of GC in the organization's inspection teams.

This dissertation aims to propose improvements in the federal Tax Consultation and its use as a communication tool to expand cooperative compliance between the Brazilian Federal Revenue Service (RFB) and taxpayers and consequently increase tax compliance. To contextualize the theme of this work, firstly, an overview of the historical period resulting from the reform of the State and Public Administration in Brazil is outlined. An analysis of the transition of the evolution of the concepts of Public Administration is made and it was shown, how the New Public Service (NSP), with the objective of emphasizing the citizen dimension, is evidenced as a solution to the bureaucratic and managerial models of the Public Administration . Next, the concept and development of cooperative compliance is analyzed, characterized as a new relationship model between the Tax Administration and taxpayers, and issues related to the implementation of cooperative compliance measures in the RFB are addressed, through the CONFIA program, which aims to improve the federal tax compliance conditions. Finally, aspects of the current federal Fiscal Consultation were analyzed. In this work, we opted for bibliographical, descriptive and field research. As a collection technique, a questionnaire was used and for data analysis, reflection and interpretation of coded and structured data was used. The results indicate, in the assessment of the taxpayers, that: there is a complex tax environment, a positive perception of the Image / Reputation of the RFB, a bad relationship with the RFB, with mistrust and imbalance, in which the transparency and publicity of the RFB are not large, an average assessment of the services provided by the RFB, in addition to the fact that, in their opinion, there is a lack of communication channels, it is difficult to obtain information, present arguments and there is little dialogue with the RFB. It was verified that there is a lack of knowledge on the subject of cooperative compliance by taxpayers and RFB employees, with a manifest interest of taxpayers in the advantages offered, but also a measurement that there would be, initially, a small engagement in cooperative compliance actions . The survey also showed the little use and fear that taxpayers have to use the federal Tax Consultation process. As a conclusion and proposal, it is suggested the expanded use and with some adaptations of the federal Tax Consultation process for use by taxpayers, with the potential to avoid tax discussions, improve communication between the RFB and taxpayers and, consequently, positively increase the relationship among these, working to expand cooperative compliance in the RFB.

Cross-border trade is a phenomenon that occurs at Brazilian borders, mainly in the twin cities, due to the physical proximity and the complex dynamics experienced by the border population in these regions. The Brazilian Federal Revenue Service, the institution responsible for inspecting Brazilian borders, supervises this type of trade, which essentially takes place informally. The normative act used by the RFB Tax Auditors in the inspection, IN SRF 118/92, presents evidence that does not meet the current demands of cross-border trade. It allows the departure of goods and merchandise acquired in Brazilian territory, without going through the Common Export Procedure. It so happens that cross-border trade, while proving to be economically beneficial to the border population, as it is one of the activities developed to overcome the lack of income, if not supervised, can also generate losses, such as causing unfair competition with the common exporter. Thus, this master's thesis tries to weigh the benefits and harms of this trade modality, and to address the practical viability of Normative Instruction (IN) RFB n° 118/92, in the context of Brazilian cross-border trade. As a research problem, we have: Is it possible to make possible, through a reformulation of IN SRF 118/92, a Brazilian cross-border trade that combines the economic benefits of this trade modality for the border population without giving up customs control? The overall objective is to propose a project to revise IN SRF 118/92, which makes cross-border trade possible, which combines economic development without renouncing customs control. The research has a qualitative approach, is applied, descriptive and explanatory. Interviews, observation and document analysis were used as data collection. After completing the research, the assumption of the research was confirmed. Thus, measures to be taken were recommended in the present study, such as the restructuring of IN SRF 118/92, so that it clearly presents essential concepts for the proper development of customs control, in addition to the implementation of a data concatenation system on this modality. of trade, so that the benefits of cross-border trade are combined, without giving up customs control. In addition, training is encouraged (seminars, conferences and operations) with a view to standardizing the uniform application of the standard by RFB auditors.

In this work, the negative effects on the social fabric, caused by social security evasion, prac-ticed by municipal public managers were analyzed, associating them with the need to use new inspection, collection and control instruments to stimulate the spontaneous fulfillment of tax obligations. The need to use alternative instruments in the inspection of social security contri-butions was justified by the attenuation of deductions for non-compliance with tax legislation, that occurred in recent decades, a period in which the responsibility for paying social security contributions was transferred from the public manager to the municipality, through the public budget fines, as well as the State waived criminal prosecution in exchange for tax collection. Social security evasion is a perverse tax crime that, at the same time, affects the Social Security coffers and creates obstacles for the worker to enjoy social rights, in times of loss of temporary or permanent ability to work. This crime, when discovered by the tax authorities, materializes the damages to the municipality, since the collection of the evaded social security credit is car-ried out with the application of a high administrative fine and increased interest, compromising the fiscal management of the municipality and consequently affecting the provision of public services. In this context, to combat the harmful effects of social security evasion, it is proposed a connected action between the public control bodies and the use of new instruments, such as the legislation of Administrative Improbity and Fiscal Responsibility, to stimulate the sponta-neous fulfillment of obligations tax. The need to implement an inter-institutional action aimed at mitigating the evasion practice arises from the lack of concentration in a single institution of the necessary tools to deal with its causes and consequences. The identification of the need to implement a new model of action for public control bodies was possible through the analysis of a generalized scenario of social security evasion identified in the 79 municipalities of Bahia, inspected by the Federal Revenue Service in 2021, as well as through the provision of inter-views with authorities of the public institutions involved.

This dissertation, based on the Theory of Behavioral Economics known as nudges, aims to investigate the behavior of taxpayers who are domestic employers in order to, through sending messages, seek to understand factors that may influence their decision-making for correct compliance tax obligations, through eSocial domestic
employer. In this context, nudges are understood to be any aspect that can influence the architecture of choices, helping to change people's behavior in a predictable way without vetoing free will. To achieve the intended objective, a control group and three treatment groups were created, with an initial sample of 332 taxpayers who were domestic employers who were late in sending their information on eSocial, in which each group received a different message, namely: group 1 - just a reminder about the deadline to declare the eSocial; group 2 - a reminder about the deadline plus consideration information; group 3 - and a reminder about the deadline plus coercive information. The control group received nothing. Pearson's chi-square test was used for statistical analysis, with p ≤ 0.05 being considered significant. In this analysis, it was observed whether the taxpayers of the groups, compared to the control group, after receiving the letter, had their statement informed or not informed within the correct period. Through statistical analyses, it was identified that group 1, which received only the reminder about the deadline, did not present a statistically significant difference compared to the control group, which received nothing. Group 2 showed a statistical difference, indicating the effect of the reminder on the deadline plus the consideration information. As for group 3, which received the reminder about the deadline plus the coercive information, a statistically significant difference was demonstrated, and its effects were the greatest when compared to the other groups. The difference of this group 3 was 20.35% greater than the group that received the payment message, 24.32% greater than the group that only received the reminder with the deadline and 58.81% greater than the control group that received nothing. The results suggest that coercive messages increase the taxpayer's perception of risk, as they also understand that they are subject to effective oversight by the tax authorities.

This research investigates the use of telework in the Federal Revenue of Brazil with the purpose of developing a Guide of Best Practices for the agency, which can also contribute to other organizations. Telework is a modality of work that had been growing in the world and that, due to the pandemic of Covid-19, had a widespread expansion, including in the Brazilian public service. Good telework management can improve the employees’ quality of life, increase productivity, save public resources and improve the provision of public services to society. This research started from the identification of the most relevant aspects for telework management from the perspective of managers, employees and experts of the RFB, through a questionnaire applied to 32 employees of a given unit and six interviews with managers and experts of the agency. Once it was identified what would be researched, this research investigated the issue from two aspects: to make a bibliographic survey of the practices recommended by the literature of the area of administration in the identified aspects and to make a comparison of the telework norm in the RFB with the norms of other public agencies. Regarding the first strand, 12 themes were identified in the literature, and as a result 41 practical recommendations were found for the management of remote work in the agency. In addition, answers were found for some questions, such as that part-time telework should be implemented, and the differences between remote management and face-to-face management were presented. With regard to the second strand, the teleworking standards reveal the conception that each body has of this type of work. The standards of 39 government agencies were analyzed and compared, in 16 parameters or criteria contained in the respective telework standards, whose definition was up to the leaders of the agencies. As a result, a profile of these standards was obtained, which reveals a marked convergence of the leaders' choices. In nine parameters there was a marked convergence, in two there was divergence, in two there was dispersion in the parameters and in three it was not possible to obtain a response based only on the standards. It was found that the RFB is aligned with most government agencies in its conception of work. Based on the results of the previous two steps, the Guide to best practices for telework in the RFB was elaborated, which provides a synthesis of what was investigated, with recommendations for the management of telework and suggestions for normative changes.

The goal of this study is to propose a consulting model for support and individualized guidance for the RFB Salvador staff in telework regarding their home office workplaces, from the perspective of ergonomics of the built environment. A qualitative and quantitative study was carried out, consisting on: exploratory interview with an ergonomics specialist; documentary research; survey applied to 96 RFB Salvador public servants about their home office workplaces, including analysis of the environmental perception; and analysis of photographs sent by two participants, in which it was possible to analyze the behavior of these users in the performance of activities. The results regarding the characterization of the workplaces in their global conditioners initially reveal the great focus given to organizational results and delivery control, according to the analysis of the legislation that regulates telework in the RFB. In accordance with these findings, the survey shows that the great majority (90.6%) of participants feel productive. On the other hand, only 34.4% take regular breaks, which may indicate a work overload. The majority (68.7%) adjusted their workplace, but only 13.5% claim to have had access to ergonomic instructions, revealing concerns about how these adjustments were made. As for the physical environmental conditions, in the survey carried out, the lowest average is for furniture (3.45) and among the environmental comfort variables, the lowest average is thermal comfort (3.77). Regarding the frequency of use of equipment and furniture: 50% always use notebook and 44.8% always desktop; although the majority (57.3%) always work in office chair with armrests, 25% never use it and 11.5% claim to frequently use kitchen/dining chair, which can cause pain and discomfort; 50% always use external monitor, but 38.5% never; 43.8% always use the integrated screen of the notebook, which requires attention to its height, so as not to overstrain the back and neck; the majority (66.7%) always use an external keyboard and external mouse (83.3%), but 33.3% always use a built-in notebook keyboard and 12.5% always use the built-in mouse, a situation that requires attention so as not to overload the wrists; 56.2% always or almost always use a traditional desk, but 28.1% never use this furniture. Regarding user behavior when using their workstation, it was possible to observe that the use of ergonomic equipment does not necessarily guarantee the proper use of these items. The main problems detected are chairs with armrests with inappropriate height, monitor positioned at a sub-optimal height and inadequate work surface, conditions that can compromise the posture of these workers. Finally, the analysis of environmental perception, based on the constellation of attributes tool, had as main finding the perception of the participants that their home office workplaces are inadequate/need improvement. Based on these analyses and considering that in ergonomics there is no universal solution, and the individual characteristics of each worker must be respected, a consulting model was proposed for individualized guidance of teleworkers from RFB Salvador regarding their home office workplaces

Annually, the submission of the Individual Income Tax Declaration generates a search, on the part of those required to submit it, for information on filling out the DIRPF. A lack of technical and/or cognitive knowledge may result in DIRPFs being transmitted with errors, resulting in the need to rectify these declarations and/or the impact on the tax system. Undesirable situation that can generate fines and taxes for taxpayers and burden RFB's work processes. As shown by Revenue data, mesh retentions exceed 1 million and 200 thousand DIRPF per year, considering the total of more than 30 million declarations transmitted, thus highlighting the relevance of the subject. Dias (2020) points out, in a recent study on the topic, that more than 50% of DIRPF presenters need help to present their annual declaration, either due to lack of cognitive or technological capacity. The RFB has used digital technologies to assist and make taxpayer service more efficient. In the 10th RF, where the incidence of rectifications and tax mesh is lower than the national average, taxpayers have been offered complementary assistance and guidance services for the delivery of the DIRPF. In this context, this project focused on analyzing the strategies that have been adopted by the citizen service sector of the 10th Tax Region of the RFB to answer taxpayers' recurring questions about electronically filling out the DIRPF. In this sense, this research sought to identify how these actions can inspire other Revenue departments. Qualitative and exploratory research was privileged, with an emphasis on the case study, through interviews with the heads of the Service Units of the 10th RF whose purpose was to scrutinize the experience in order to understand which solutions were used to serve, in more efficient and effective way for taxpayers. The results obtained revealed that the practice of service requires different ways to reach heterogeneous audiences who seek information for these services. It was observed in the data collected that there is still a significant portion of services carried out in person or by telephone by citizens who seek personalized guidance, either due to aversion or lack of knowledge of technologies on the part of taxpayers or because they are unable to successfully search actively on the website. RFB for your doubts, even though you have mastery of ICTs. As a conclusion of the study, it can be observed that the lack of humanization of digital service (which does not affect all taxpayers) seems to contribute to the increase in errors in the presentation of DIRPFs that end up generating retentions in networks and burdening the tax administration.

The increase in tax conflicts has made administrative tax litigation at the Brazilian Federal Revenue Service (RFB) slow and inefficient, affecting the achievement of satisfactory levels of efficiency and effectiveness in national public management. As the extensive literature on this topic reveals, the field of Law has taken a broad lead in this debate, without, however, revealing the capacity to deal with problems relating to issues that are specific to tax management. By identifying this academic gap, the objective of this study was defining theoretical-methodological and analytical bases in the light of the theory of Political Administration that allow the assessment of tax management capacity and help to propose consensual instruments for resolving and preventing tax conflicts, aiming to reduce the level of litigation at RFB. To achieve this theoretical-methodological and propositional ambition, the theory of Political Administration was privileged as a theoretical reference. This is an innovative approach that aims to define and consolidate the scientific bases of Administration Science – as an Applied Social Science –, based on the defense of management as an object of knowledge in this field, reflecting, therefore, the subjective/theoretical dimension/abstract from facts and administrative acts. Aiming to give academic legitimacy to the research, the use of two frameworks developed by other researchers who used this theory as a reference were chosen as a methodological reference (Nogueira, 2014; Oliva, 2021). To adapt the instruments to evaluate the RFB's tax management capacity with an emphasis on the topic of tax conflicts, adjustments were made to the selected instruments. As an academic result of postgraduate training, it is worth highlighting that, as it is a Professional master’s degree, students are obliged to develop and defend purposeful studies, to demonstrate the development of theoretical-analytical and practical skills in the field of Administration science with emphasis on Public Administration. As results for the RFB, the following instruments can be highlighted as the main products of this academic effort: (i) design/adequacy of analysis matrix and definition of specific criteria and indicators aimed at evaluating the management capacity of tax conflicts, based on perception of RFB managers (which can be updated for the implementation of monitoring policy and (self) assessment of the body's tax management or replicated in other federative entities); and (ii) proposal to create instruments to improve the levels of efficiency and effectiveness of the management of tax conflicts in the RFB, giving special emphasis to increasing the level of taxpayer participation in the management of litigation, improving dialogue, exchanging knowledge between the Tax Administration and citizens and the implementation of consensual means of preventing and resolving tax disputes.

Every day, technology has been occupying more space in organizational environments and in society as a whole. The need for rapid communication and management of increasingly complex processes require tools that optimize services, meeting the expectations of customers and users. In the scope of the public service it is no different, in the search for efficiency, the Institutions continue in the process of modernization and mass adoption of technologies. The Federal University of Bahia (UFBA) joined this process in 2014 and until today we follow the adoption of different systems that aim to improve the services provided to the university community. In this context, the SIGAA information system, object of study of this work, was adopted by UFBA's postgraduate management and is in the process of being implemented in the management of the Institution's undergraduate courses. This work is developed in an attempt to assess the satisfaction of SIGAA users in graduate studies through data collection through questionnaires applied to servers in sectors of PROPLAN, SUPAC and PROPG. The general objective of this study is to evaluate the degree of satisfaction of users of the SIGAA of UFBA assigned to SUPAC, PROPLAN and PROPG in relation to the implementation process of the System, considering the strategic and tactical role of these sectors in the academic-pedagogical management of Postgraduate Courses.

The general objective of this dissertation was to contribute to the improvement of the execution of bidding processes carried out in the Auction mode with Price Registration System, meeting the Institution's demands, with speed, quality and bringing savings to the treasury. The locus adopted was the Material and Heritage Coordination of the Federal University of Bahia. The theoretical framework addressed the concepts of efficiency, public purchases, bids, electronic auction and price registration system. In the method, through a qualitative approach, interviews were carried out and the analysis of bidding processes carried out by the University, internal systems, the Federal Government Procurement Portal and related legislation. The results revealed that the bidding processes, carried out after the implementation of the Annual Contracting Planning – PAC, had an improvement in terms of efficiency, in relation to economy, speed and reduction of deserted or canceled items. As for possible good procedural practices, it was verified the importance of a purchase calendar with deadlines well defined by the Administration, the greater participation of the Units' claimants, the planning of acquisitions and the greater use of acquisitions through the purchasing center. Finally, the research can be replicated at the institution to make a diagnosis and the results can guide the manager in planning acquisitions, as well as possible practices to be adopted, and it is suggested to carry out work that can complement alternatives that increase efficiency acquisitions in government agencies.

Technological innovation presents itself as an alternative to leverage economic growth, for the generation of wealth and as an important tool to combat poverty and social inequalities. From the implementation of policies, practices and organizational innovations, it is possible to translate knowledge into growth in economic activity. In this scenario, the growing interdependence between universities (educational institutions), industries and government for the generation and transmission of knowledge stands out a condition called “triple helix”. By acting together, these institutions come to represent a key factor for economic growth and social development. However, the model widely disseminated in Brazil for the organization of technological innovation centers is still not able to satisfactorily meet the demands of scientific, technological and innovation institutions. The legislation that allowed the establishment of centers with their own legal personality was silent as to the existence of examples that can be analyzed and compared with the model of Technological Innovation Centers (TICs) constituted in Science and Technology Institutions (TICs). In the context of the Federal Institutes, especially in the North of Minas Gerais, there is a lack of know-how in the area of intellectual property, as well as a lack of qualified personnel. The legislative requirement of breadth of knowledge and degree of specialization and skills for carrying out the activities of a TIC is hardly met. In this context, the present research sought to identify the extent to which the Federal Institute of Northern Minas Gerais's Technological Innovation Center meets the purposes established when it was created and what are the main difficulties that stand in the way of service. The results expose an environment characterized by the lack of human and financial resources, which are established as significant obstacles to the proper management of intellectual property and technology transfer. Furthermore, it is still necessary to implement strategies to structure a qualified decision-making process in the selection of partner entities (associations and foundations). Given the distances between the current and desired scenarios for the NIT and, considering the identified reality, possible actions capable of suppressing or mitigating them are presented.

Due to the demand for new learning resources in education and the interest of children and young people in electronic games, this work presents a proposal for a Game Design Document (GDD), to be used for the development of a game for educational purposes, to be called "Super Citizen", aimed at students, in order to be used in public and private schools throughout Brazil, in order to promote Citizenship and Fiscal Education in an uncomplicated and playful way. The methodology used was Design Science Research, which supports and operationalizes the conduct of research focused on developing artifacts that relate to the environment in which they work. The GDD produced was evaluated by professionals from the areas of Game Development and Tax Education in order to verify and attest to the relevance of the artifact in solving the problem for which it was created. The main contribution of the present work is to offer to the society the proposition of a learning space in which students can obtain values and knowledge about fiscal citizenship, fiscal education and the importance of their participation in the public management of the country in which they live.

The Federal Revenue Service of Brazil already in 2012 got ministerial authorization to adopt, as a pilot experience, the telework for its servers. Afterwards, in 2016, the experience was approved and the management program was authorized as a practice in the body, allowing its expansion to various work processes. The growth in adherence to this type of work was gradual. At the beginning of 2020, approximately 10% of the servants were in telework, but from then on the growth was quite accelerated, when the public health emergency was already going through, due to the coronavirus pandemic.  The objective of this study is to present contributions to the improvement of the rules and practice of teleworking in the RFB in 10 quarters (3rd quarter/2019 – 4th quarter/2021), identifying aspects related to teleworking conditions that are decisive for good performance in work activities, specificities of work teams, and, after crossing these data, presenting proposals for adjustments or recommendations to the work regime that should prevail after the pandemic with a view to optimizing its results. In the descriptive survey, which also included two open questions, RFB employees were interviewed in telework in the states of Bahia and Sergipe, which form the fifth Fiscal Region. Improvements in metrics were suggested, maintenance of meetings, inclusive presential, stimulus to team alternation, offering of consulting by the institution to ergonomic and TI improving at teleworking places, preserving uniformity in the criteria for the concessions and care to preserve the sense of belonging to the organ. Time flexibility brings a set of advantages, but it penalizes the interaction between teams, demanding some limits. Personal connections bring trust. The extreme individualization of work implies a risk to the continuity of the teams in the long term.

This dissertation aims to answer the following research problem: How are the organizational links of the Federal Revenue of Brazil (FRB) servers characterized, considering the relationship between the links and the sociodemographic and occupational characteristics? For this, two scientific articles were developed and later will be submitted to scientific journals for publication. Both articles are quantitative research, in which data were collected via an online survey. The collection instrument was a structured questionnaire containing the scales of organizational commitment, organizational entrenchment, organizational consent, and sociodemographic and occupational data of the participants. The survey had the participation of 1,126 civil servants from the RFB. The first article of this dissertation used the technique of latent profile analysis to identify the organizational commitment and entrenchment profiles and the multinomial logistic regression technique for predicting the profiles, considering the sociodemographic and occupational variables and the organizational consent level of the participants. Based on these analyses, four different attachment profiles were identified: (1) moderately attached; (2) low attachment, predominantly uncommitted; (3) low bond; and (4) bound, predominantly committed. The predominant profiles were (1) and (4), which show medium-high and high levels of organizational commitment. Servers with less service time and younger age predicted low attachment profiles. Therefore, the occupants of leadership positions had associated with profiles with higher levels of organizational commitment and the dimension of adjustment to the social position of organizational entrenchment. Regardless of the predictive effect of organizational consent on the identified links profile, it has been found that the higher the consent level, the greater the commitment. The second article of this dissertation used descriptive analysis and moderation analysis to analyze the organizational ties of the FRB servers from their sociodemographic and occupational characteristics and to evaluate the moderating effect of these variables on the relationship between entrenchment and organizational commitment. It was noticed that the technical-administrative servers have lower levels of commitment, entrenchment, and organizational consent. Servers occupying leadership positions were more committed and consenting. Regardless of the moderating effect of the sociodemographic and occupational variables studied, it was possible to notice that the gender of the participants, position held, leadership, age, and length of service all moderated the relationship between the adjustment to social position dimension and organizational commitment. For the impersonal bureaucratic arrangements dimension, there is moderation for gender, position held, age, and length of service. Finally, the relationship between the limitation of alternatives dimension and commitment is moderated exclusively by the size of the service variable. Among the main theoretical contributions of this dissertation are the expansion in studies of organizational entrenchment and consent bonds, especially in articulation with organizational commitment, and the use of more sophisticated methodological techniques: latent profile analysis (article 1) and moderation analysis (article 2). As a practical implication, based on the results found in the articles that make up this dissertation, an organizational intervention project was elaborated that contained a policy proposal and practices for managing organizational ties within the FRB.

Partnerships with private entities by agreeing on objectives and performance goals have become an alternative adopted by the government to ensure the provision of services within the Unified Health System (SUS). Other elements are incorporated to the dynamics of public service to deal with these new partners, among them public governance. Thus, the dissertation has as a research question: How the governance model of the Secretary of Health of the State of Bahia (SESAB) influences the behavior of Social Organizations in the provision of services in state hospital units in the light of the Transaction Cost Theory (TCT). The objective is to propose suggestions for improving the governance model of the secretariat's management contracts based on the view of the players involved in the process. We opted for a descriptive, qualitative research, with the techniques of data collection being interviews and documentary research; for data analysis we used thematic categorical analysis. The results point to the incipient adherence of the characteristics identified in the relationship between the SESAB and the OSs to those recommended for a collaborative management, in which publicization fits, and no elements were identified in the institutional structure that promote dialogue, negotiation, flexibility, new and flexible ways of relating, clarity of regulations, among others. Moreover, according to the perception of the interviewees and the documents analyzed, there are weaknesses in the administrative functions that support governance, such as planning and control. The identified situation contributes to spread the occurrence of limited rationality in the transaction, since the information to be processed by the agents of the relation are incomplete or asymmetric, favoring opportunistic behaviors, which are sources of transaction costs, given the need for monitoring implementation, contractual disagreements, need for renegotiation, litigation, among others. It is suggested, then, the institution of the Health Publicization Monitoring Commission, a space for dialogue, negotiation, and evaluation of the partnership, thus promoting the approximation and alignment of the interests and values of the partners (SESAB and OSs), as well as the operationalization of the Monitoring and Evaluation Commission composed of a multidisciplinary team from the accounting, financial, and technical care areas, enabling a comprehensive view of the unit, which should be optimized from the implementation of the management information system of the publicized units.  Considering that this dissertation was limited to the behavioral assumptions of TCT, it is interesting to promote new studies that contemplate the attributes of TCT in management contracts in SESAB, such as uncertainty and asset specificity and how they influence or are influenced by governance. Regarding governance, the study was limited to the administrative institutional dimension, and it is important that other dimensions are contemplated in future studies, expanding the set of information about this theme, especially for its multifaceted character.

This dissertation aimed to understand the process of implementing Public-Private Partnership (PPP) in Support Services for Diagnostic Imaging in the Public Health Network of the State of Bahia, considering the strategies, specificities and relationships between principal-agent. Qualitative research was carried out through a case study. Data were treated through content and document analysis. The theoretical basis was the Agency Theory, the New Public Management approach and the Public Policy cycle, specifically with regard to the Implementation stage. Some problems regarding the Agency Theory were discussed: opportunistic behavior; nature of uncertainty, since the contract that governs this relationship is long term; information asymmetry and difficulties in the management of Image PPP. The results indicated that the Diagnostic Support Service has specificities and that the process of implementing the PPP requires, from the Principal, strategies that involve capacity for governance, planning, monitoring and evaluation of services, training of personnel and investments in infrastructure, such as Information Systems, which have not yet been sufficiently developed. As for the Implementation methodology of this PPP, aspects of the top-down and bottom-up perspectives were verified. This dissertation sought to contribute, in theoretical and practical terms, to deepen the knowledge about the implementation of PPP in Diagnostic Support Services. That being said, it is recommended that the Principal adopt strategies capable of reducing the difficulties of the Implementation and invest in improvements in the monitoring and evaluation of the activities developed by the Agent, as explained in the Notice and in the Contract, in order to achieve the principle of efficiency and evaluate user satisfaction.

The use of educational technologies in public Higher Education Institutions (HEIs) has expanded each year with the increase in distance learning courses, through systems such as a Virtual Learning Environment (VLE), like the free software MOODLE, that was adopted by many of these institutions. Considering aspects such as the insufficiency of technical teams specialized in supporting VLE and the need for technological maintenance of this system, this work sought to identify VLE maintenance practices by public HEIs in the State of Bahia and the permeability of IT managers or VLE, of these IES, in forming a cooperation network, with the main objective of indicating how these Bahian institutions can benefit from this network, as an instrument to expand the collective capacity to maintain their respective virtual environments. For this, the qualitative and quantitative approach was used, through exploratory research, through a case study in public HEIs in Bahia, users of the MOODLE software. In the first stage of the research, using the focus group technique, we sought to identify the maintenance processes of the MOODLE system. In the second stage, through a questionnaire, collective practices were identified for activities related to their maintenance. In addition, there was a block of items to identify the permeability of forming a cooperation network with these HEIs. At the end of the work, based on bibliographic research and the analysis of the results obtained in the research stages, it was possible to understand that the participating managers showed interest in the composition of the cooperation network and indicated deficiencies regarding the performance of corrective and perfective maintenance in the VLE, among others. Finally, a proposal was elaborated for the formation of the cooperation network between the public HEIs of Bahia, contemplated by a draft of the cooperation term and a virtual room, using the VLE itself, for the management of the network, covering proposals for the design (structure, formality…) and the operation (inclusion of new members, roles of the actors…) of this network.

This dissertation aims to understand the organizational entrenchment link between SUS/BA Auditors, through the perception of the social actors involved. The concept of organizational entrenchment adopted was proposed by Rodrigues (2009), whose composition comprises the following dimensions: Social Position Adjustments, Impersonal Bureaucratic Arrangements and Alternative Limitations. In order to achieve the outlined objective, a descriptive research was carried out, with a qualitative and transversal approach. The research was carried out within the scope of SUS/BA Audit, a control body, part of the National Audit System, linked to the State Health Department of Bahia. The choice of the SUS/BA Audit was due to the fact that the researcher is part of this institution’s staff. Data collection took place in two stages. In the first stage, two focal groups were carried out online with the total participation of nine auditors who exert operational activities. In the second stage, seven individual semi-structured interviews were conducted with managers. The data obtained was analyzed using the content analysis technique. The results revealed the perception of the commitment and organizational entrenchment links among the auditors. Impersonal Bureaucratic Arrangements and Limited Alternatives are the dimensions that determine entrenchment in the auditors' perception. Regarding the antecedents, there is a greater notion of the influence of organizational factors on the link, especially stability. Regarding the consequents, it became evident that entrenchment negatively affects both the individual level, with work overload and illness, as well as the organizational level, with the work’s quality loss and bad organizational climate. Finally, the research revealed actions and organizational practices that, in the perception of managers, can help the entrenchment management. In this sense, the role of leadership stands out, as well as the need of qualified managers, the investment in organizational practices that encourage professional development, promotion of the civil servant’s appreciation, recognition of work, participation in decision-making processes, as well as raising institutional visibility. Based on the results obtained in this research, it is suggested that studies on organizational links, especially entrenchment, be expanded to Sesab, in order to identify factors that hinder the adoption and implementation of organizational actions and practices, recognized in the literature as necessary for the establishment and development of a more favorable link to the server-organization binomial.

The evolution of the public management transformation scenario is aimed at a public administration focused on the adoption of a new management model based on the strategic management of people. Thus, this research sought to continue the findings of Almeida (2018) who analyzed the process of allocating the occupants of the position of Assistant in Administration in the selection process at UFBA in 2013 based on the contributions of the strategic management of people. This dissertation followed in the same vein, however, analyzing the new entrants in the 2016 selection process. As for the methodology, the study used descriptive research with a qualitative approach, with interviews, questionnaires, bibliographic surveys and documents as the main instruments of data collection. Initially, the questionnaire used by Almeida (2018) with Assistants in Administration, who started in 2016, was replicated in order to compare such data with those in 2013, as well as the replication of interviews with managers of teaching units and members of the administration central, which were the subject of research by that author. Content analysis was the tool used as a means of analysis. The results showed significant advances in contrast to the selection process in 2013, such as the attraction of civil servants with a higher level of qualification (undergraduate, master's and doctoral degrees); higher level of satisfaction with the allocations from the admission interview by specialized technicians through the reformulation of their instrument, added to the reformulation of the form for requesting a server; the implementation of the UFBA Server Reception and Monitoring Program (PAAS); the creation of the Server Guide, among others. Although it has signaled some advances, the assumption of the research carried out by Almeida (2018) is maintained and maintained by the researcher, when he determines that the demands required for the effective management of people at UFBA be met only partially, considering these advances are still incipient. The main limitation is the interruption of face-to-face activities as a result of the pandemic, making it impossible to access information, documents and, mainly, to some essential actors, which would certainly add more consistent data to the proposed analysis. As suggestions for future work, the continuity of this research is indicated, covering all TAE of UFBA, as well as of other IFES that adopt different allocation processes in order to confront them, especially with those that already adopt management by competencies. This analysis would serve as a guideline to understand the relevance and criteria adopted by these institutions, as well as to capture the perceptions of the various institutional actors, with a view to further improving the UFBA allocation process. It is also suggested to analyze the scope of the objectives, guidelines and goals of the PDI UFBA (2018-2022), based on the perception of its institutional actors, with a view to reflecting on the implementation of strategic people management as a management model at UFBA.

The organizations work in a very distant reality from a healthy competition. In practice, there are failures in the Market and in the search for an efficient balance. There are expenses to negotiate and monitor; there are also people’s behaviors to coordinate. This work examines the purchases of medications specialized in the context of Superintendency of Pharmaceutical and Technological Assistance (Saftec), with the objective of analyzing the transaction involved in the acquisition of these drugs in the state of Bahia. To achieve the proposed objective, we analyzed the State Healthy Pan (PES) – 2016 a 2019, the Annual Management Report (RAG) – 2019, medication bidding processes from the Specialized Component of Pharmaceutical Assistance (CEAF) and purchase processes of the drugs, both from 2019. In addition, we applied semi-structured interviews to actors in the process of purchasing specialized medications in the state of Bahia. For the data analysis, we used the content analysis technic, starting from the behavioral dimension and the transactional attributes of the Cost and Transaction Theory (CTT), considered fundamental to the analysis of the problem and to reach the objective of this work. The results show that the transaction costs present themselves in a variety of manners in the acquisition process of specialized medications, involving the various elements of CTT. Thus, the limited rationality is shown by the form in which the questioning about the public notice, medication descriptions, and benchmark price; and considering the behavioral aspect, the public administration recognizes that the contracts are incomplete, thus establishing contractual safeguards. Delays in signing the AFM, suppliers who quote products they do not have in stock, attempts to deliver products with expiring dates below what was established in the auction and with different brands from what was quoted and that do not meet the criteria specified in the auction, companies that require a price closer to the maximum selling price to the government - because they are the only producers/suppliers; those were the situations found related to opportunism. The uncertainty was expressed through the incidence of bidding processes deserted and failed; lack of information about the availability of items in stock by the supplier; lack of feedstock, logistical problems and even problems related to macroeconomic and unpredictable factors. The particularity of the actives was revealed by the requirement of good fabrication practices certificates (CBPF) and medications leaflets, as well as by the composition of batches of just one drug from the bids. In relation to the frequency of transactions, we identified the occurrence of recovery requisitions in a smaller part of companies. It was possible to verify an improvement in the management by the establishment of a flow to the acquisition; on the other hand, we verified the nonexistence of bidding courses specifically for the area of medication. The limitation shown in this research indicate that the interviews did not include medication supplying agents or the auctioneers of the State, just as it did not access the totality of documents required by the researcher. For future studies, besides expanding the number of individuals participating, it is suggested the analysis of the incidence of distortion in price and bidding processes in electronic auctions in relation to waiver, as much as evaluating the impact of the Covid-19 Pandemic on the transaction costs in the acquisition of drugs from CEAF.

The expansion of higher education in Brazil, previously restricted to a privileged group of
students with entrance at the appropriate age, financed by family members, with the availability
of time to dedicate themselves to studies and with good intellectual and school education, enabled
the access of more heterogeneous groups, composed of adults, workers, members of low-income
families, etc. In the Federal Institutions of Higher Education (IFES), historically more elitized,
the nontraditional student (ENT), despite the various limitations, is no longer minority, but many
are unable to remain until the conclusion of the course. In this sense, it is important to identify the
profile of the nontraditional student at the Federal University of Bahia (UFBA) and the factors
that influence their permanence, aiming to bring the discussion to university management in
order to qualify the service of these students, especially when the scarcity of resources is
increasing. As a methodological procedure, exploratory research with a sample survey carried out
in two stages with 76 undergraduate students at UFBA was used. Two questionnaires were used,
the first to identify the nontraditional student and his main characteristics, and the second, to
assess permanence. The answers obtained were subjected to statistical analysis and the data
reveal that nontraditional students at UFBA are mainly women, browns and blacks, workers,
financially independent, coming from a public school, studying during the day, they are over 25
years old, per capita family income of up to 1.5 minimum wages, their parents did not participate
in higher education, they are probably the first of their families at university, and their greatest
difficulty in entering higher education was to reconcile work with studies. The cluster analysis
made it possible to identify that the student's permanence in the institution is a function mainly of
convictions prior to entering the course, and of the current motivations, the degree of satisfaction
with the chosen course demonstrates the student's desire to continue enrolled in the course.
Participation in academic and student assistance programs was less important for the
nontraditional student, even considering the various factors of a personal, socio-cultural and
economic nature that hinder their permanence. Thus, it is possible to perceive that the
permanence of the nontraditional student at UFBA is related to their economic and social origin,
but it may have a lesser weight if the reception at the university is greater. Considering the
importance for IFES to seek means for the permanence of their students, both Questionnaire 1
designed to survey the characteristics of the nontraditional student at UFBA, as well as the
typology of nontraditional student and the factors that influence their permanence, can assist in
the choices of the policies and programs adopted to make this student stay and complete the
course. Thus, through the proposed taxonomy, some policies and actions adopted at UFBA can be
focused on the nontraditional student, in order to allow a higher qualification in attending this
type of student, seeking to overcome obstacles that the scarcity of resources imposes, including
encouraging the support of this nontraditional students by members of the academic community
through voluntary work. It is necessary to discuss solutions with the same care as those who do
volunteer work, after all the university are us.

This research aimed to evaluate how the Health Department of the State of Bahia (Sesab) carries out the Process of monitoring, following-up, and evaluating the management contracts (PMA) under its responsibility. We sought to describe the PMA (as established by the State Program of Social Organizations), and how the Sesab carries it out, identifying the main obstacles and advances in the process. To elaborate the methodological design, it was necessary to adopt evaluation criteria for meta-evaluation, which were adapted from the model developed by the Federal Court of Accounts (TCU) for the elaboration of the Maturity Index of the Evaluation Systems of Government Programs. The scope of those interviewed was formed by technical evaluators and managers of the coordinations responsible for the PMA; adding to the analysis of the payment processes of the social organizations and the audit reports of the internal and external control bodies. The main results obtained were the absence of standardization and institutionalization of methodologies and processes; absence of a Business Intelligence System; undersized teams with no effective staff in their composition; servers without formal training; deficient communication; timeliness of information. The results demonstrate that the Sesab faces a great challenge ahead, to the extent that it may be necessary to restructure or redesign its process for monitoring and evaluating management contracts. Consequently, it has an impact on reassessing the State Program of Social Organizations, in spite of its actions of control, inspection, monitoring, and evaluation of the partner units.

The Federal Constitution of Brazil estimates that its public health system Sistema Único de Saúde – SUS must be regulated, supervised, and monitored regularly. Because of its systemic concept SUS needs to be continuously evaluated and the results obtained from these evaluations need to be converted in a feedback for its improvement. The purview to audit and control SUS is given to Sistema Nacional de Auditoria – SNA/SUS that was instituted by the Law Number 8689/93 and regulated by the Decree number 1651/95, as a subsystem of Sistema Único de Saúde acting in a decentralized manner in the three management areas of SUS, through its components (federal, state and municipal). The Componente Municipal de Auditoria do SUS – CMA/SUS (Municipal Audit Component) which is part of the SNA, works as an institutional control instrument and must be implanted and working regularly as legal obligation to the cities that are part of the Gestão Plena do Sistema de Saúde – Comando Único (Full Management of the Health System – Single Command), although the surveys that were conducted show a negligible number of this implanted component. Therefore, it is necessary to have a support through the technical cooperation of the federated parts, in order to strengthen the control mechanisms, through CMA/SUS. Thus, the general objective of this work is: to propose actions that, in the light of the systemic approach, subsidize the Secretaria de Saúde do Estado da Bahia (SESAB) (Health Secretariat of the State of Bahia) to contribute to the reinforcement of the control of the institutional dimension of Sistema Nacional de Auditoria no Estado da Bahia, through the Componente Municipal de Auditoria. For this purpose, we made a qualitative, exploratory, descriptive, bibliographic, documental, and field study. We identified immediately, with the results, important gaps in control in SUS and, because of the existence of this mechanism exercised by CMA, they can contribute to the fragility of the structural actions of SUS. These findings solidify the understanding that the audit, through SNA with its components, need to be invigorated and constitute an instrument that is able of subsidizing the decision-making process of the health manager, adding to the ongoing building and strengthening of SUS.

The high volume of resources involved in confronting Covid-19, associated with the relaxation of rules for purchasing and contracting, brought a greater risk of resource diversion, which should be prioritized by the control institutions. Therefore, a quantitative, exploratory research was carried out, with the objective of identifying how available information on the confrontation of Covid-19 in the state of Bahia can support the reorientation of the planning of the Audit of SUS / BA by prioritizing objects to be audited. Therefore, three statistical models were built using multiple linear regression, to establish relationships using as independent variables the number of cases and deaths per Covid by cities of residence and occurrence. The models showed that the dependent variables of average household income per capita and percentage of the population with corresponding sanitation conditions are related to the three models, while the number of beds and respirators only show significant statistics when evaluating deaths by occurrence and Covid features only related to the number of cases. The number of physicians was not significant and had a negative predictive effect in the three models. In turn, an analysis of the indicators in a concentration of beds, equipment and professionals, especially in the capital and, to a lesser extent, in the municipalities of the health regions, which was not accompanied by the release of resources. As a proposition resulting from the research, a risk matrix was elaborated for the selection of municipalities that should be prioritized as an object of audit with regard to fighting the pandemic.

The Programa Nacional de Alimentação Escolar (PNAE - a Brazilian governmental program), since its creation, has undergone significant advances in technical and operational aspects linked to the improvement of its management capacity. Among the main changes, it is worth highlighting the process of financial and administrative decentralization, which has enabled greater interference by various public organizations in the implementation of the Program. Since 2009, Institutos Federais de Educação, Ciência e Tecnologia (IFEs) have been part of the PNAE, supported by Política Nacional de Assistência Estudantil (PNAES), whose main purposes are: (a) to increase the levels of food and nutrition of students to guarantee the elevation of the level of school performance and guarantee levels of learning; and (b) guaranteeing the process of inclusion of family farmers in public purchases, aiming to encourage access to income for the local population and the provision of healthy food for students. Considering the importance of this policy to reduce the levels of social inequalities that have marked Brazilian history, the main objective of this research was to assess the management capacity of the PNAE at Instituto Federal do Norte de Minas Gerais (IFNMG - Campus Montes Claros). Methodologically, this is a research on the evaluation of public policies based on the theory of Political Administration, which considers that administrative phenomena are integrated by two inseparable dimensions: the management dimension and the administration dimension. The research results show the limits and challenges to be overcome by the PNAE Management by the IFNMG, providing contributions of the inseparability between the theoretical and practical aspects that integrate administrative phenomena. The study also made it possible to point out elements of studies of management and administration strategies aimed at improving the levels of effectiveness, efficiency and effectiveness of the program.

The School of Music of the Federal University of Bahia, which originated with the International Music Seminars in 1954, during the administration of Rector Edgard Santos, became a reference center for professional training and also for promoting musical performances with its various groups: UFBA Symphony Orchestra, Madrigal, Symphonic Band, and Percussion Group, among others. Names such as Ernst Widmer and Sebastian Benda were part of the teaching staff to form high-level local musicians in a short period of time. Because of its rich history, the School of Music is highly sought after by people who want to study music at various levels (extension, undergraduate, and graduate). But, despite this, there is no communication planning at the School of Music. The musical events held by the teachers and their classes end up being promoted by themselves on their social networks. Besides the main website of the School of Music, there is the website of the Department of the School of Music, the website of the Extension Courses Blog, and the Post-graduation website, besides the social networks: Instagram, Youtube, and Facebook. Based on this situation, the following research question was created: How has the absence of communication planning hindered the management of organizational communication in the School of Music? Proposing a communication planning methodology for EMUS was the objective of this work. For this, we adopted as methodological approach the case study with a single case. This study revealed the impacts of the absence of strategic communication planning and, from the situational diagnosis, it was possible to propose, in the end, a roadmap for integrated communication strategic planning.

The present study proposed to develop a model for assessing compliance program maturity, through an evaluation matrix drawn from the maturity indicators contained in the Manual Prático de Avaliação do Programa de Integridade, prepared by Controladoria Geral da União (CGU), in KPMG's compliance maturity survey, in the questionnaire to assess companies that are part of the Cadastro Nacional de Empresas Comprometidas com a Ética e a Integridade (Empresa Pró-Ética) and in the document called Evaluation of Corporate Compliance Program – DOJ (Department of Justice). To validate the model, it was applied at SENAC Bahia, an institution that is part of the Autonomous Social Service and that provides a service to society with relevant participation. The study proposed to answer the question about which indicators to consider for the development of a maturity assessment model for a compliance program, based on the premise that it is important to analyze the maturity level of a compliance program based on indicators that are sufficient and adequate to guide its implementation. The basis of the study was based on the Agency Theory, corporate governance, and the literature on compliance from the perspective of CGU, ISO 19.600:2014, the Committee of Sponsoring Organizations of the Treadway Commission (COSO), Foreign Corrupt Practices Act (FCPA), and Brazilian Anti-Corruption Law. Methodologically, for data collection, some instruments were used, namely: bibliographical research, documental research, interviews with strategic managers and application of a questionnaire for employees of SENAC Bahia, distributed by five groups of function for analyzing the perception of the existing compliance program. For data treatment, the analysis was performed using descriptive statistics, which allowed the identification of the correlation between the variables of each index, and the boxplot analysis, which indicated the dispersion of the data obtained in the research. The result of the survey showed that SENAC Regional Bahia is making efforts to improve the maturity indexes achieved, identified in the survey with an index of 2.68, classified as a sustainable level, thus indicating the existence of compliance practices implemented in the Regional. However, it was noted that there is a way to go to reach more advanced levels in improving existing practices and maintaining compliance with regulatory agencies. As a limitation, as this work focuses on institutions that are part of the Autonomous Social Service, specifically, SENAC Bahia, the conclusions must be observed taking into account the peculiarities of the Regional in question. The model and indicators suggested in the evaluation matrix and validated are sufficient to define the maturity of a program, which can be, in other researches, improved and used other parameters from updated sources. It can also be applied to other institutions or organizations, including adjusting its nature and size, in order to identify the level of maturity to support action plans and guide the implementation of compliance programs.

Verticalization is an educational principle of the Federal Institutes of Education, Science and Technology (IFs). It is based on offering technical and higher education courses within a technological axis in the same campus. Historically, professional education in Brazil had a dual character in which a propaedeutic education is offered to children of the dominant classes for the entry of into higher education courses, and a technical education is offered to the children of workers for immediate entry into the labor market. With verticalization, the IFs aims at overcoming this educational duality, enabling students to enroll in technical courses and have the opportunity to complete an undergraduate course, without moving to another city. In addition to teaching activities, IFs students have the opportunity to develop research and extension projects. Such projects should provide integration between students from both levels of education in order to expand the possibilities of vertical integration, besides contributing to local and regional development. This research aimed to present a proposal for continuing teacher education, based on their perceptions of managers and students at the IFNMG - campus Arinos. The research is classified as an exploratory quantitative-qualitative approach. Questionnaires and semi-structured interviews were used as instruments for data collection. The tabulation of the answers obtained in the questionnaires was done through graphs, figures and tables; the answers to the interviews were transcribed and analyzed using the content analysis technique. It was found that, although teachers feel prepared to work in vertical education, this has not been reflected in practice. At IFNMG - Arinos campus there are few research and extension projects that integrate the two levels of education, which reflects on the need to build a continuing teacher education program that reflects on the importance and means of achieving verticalization in teaching, research and extension activities.

Technological evolution is based on bringing countries and societies closer together, facilitating communication, reducing distances and bringing cultural differences closer together. However, the collection and manipulation of data through technological resources make possible the misuse and abuse by people and organizations. Information vulnerability is a social issue, and as such; requires greater control over information security policies. However, the current controls are not enough to prevent the abuses that the digital world provides. In increasingly connected environments, legal controls and regulations are essential to avoid the arbitrariness that the discriminatory use of information can generate for organizations and/or individuals. Considering the excessive use of information, countries have instituted laws and rights that support the use and control of collected personal data. In Brazil, the requirements of Law 13.709 of 2018, known as the General Law for the Protection of Personal Data (LGPD), involve different changes in approach to an organization's information security measures. Subject to the requirements of the law, public, private and parastatal organizations need to consider these changes in their technological infrastructure and information security, in addition to other control measures through information security policies to ensure the protection of personal data, with a view to right to privacy of its customers, employees, partners and suppliers, considering that compliance with the law is based on processes, people and tools. The adaptation of Organizations to the legal requirements as an instrument of control and monitoring of personal data requires restrictive measures of the Information Security Policy, for this, it is necessary to verify the understanding of IT professionals regarding risk management in the inappropriate use of data and the new roles and responsibilities that the law defines, transparency, dissemination of knowledge in organizations, regulations and information treatment, observing the ethical issues of IT professionals with regard to the privacy of personal data under their custody and responsibility. This work aims to identify how IT professionals understand the requirements of the LGPD and its implications for organizations, in addition to the need to adopt information security controls. Thus, quantitative and qualitative surveys were applied, through a Survey survey with approximately 70 IT managers evaluating the impacts of LGPD on data controls in their organizations. After tabulation and statistical analysis of the research, the results were presented in a Focus Group mediated in an interview through the Teams tool, with the participation of 16 IT Managers, where opinions and considerations regarding the result of the applied research were exposed. At the end of this work, with the consolidated diagnoses, evaluations were carried out considering the research assumptions, which showed that the understanding and awareness of IT professionals are relevant to the adjustments required by law regarding information security in organizations. The work exposed the possible impacts, in addition to the opportunities that the adaptation of Law 13.709/2018 may generate in the governance of information technology (GTI), complying with the criteria and controls of Information Security (SI), on the responsibility of IT in the that aiming at mitigating risks and reducing the vulnerabilities of personal data processed in organizations.

Investigations focusing on the world of work in order to seek greater understanding of the relationship between management and assessment of competences in order to overcome some obstacles found in the learning of competences are necessary, in this sense, the mapping of competences in the Food and Nutrition Unit (UAN) ), is important not only because it provides standards of practices to be followed by workers, but also because they guide the selection, training and performance evaluation processes of its workers. The health status of UAN workers, as well as their hygienic practices, directly influence the final quality of food. These workers need to be prepared for the activities they perform and trained to prevent foodborne illnesses. Therefore, adequate training for each area of food handling must be essentially practical and with different teaching resources, always respecting individual differences. Training is defined as an organizational action planned in a systematic way, which enables the acquisition of motor skills, as well as the development of cognitive strategies that can make the individual more apt to perform their current or future functions. In theory, prior knowledge of the individual characteristics necessary to perform a given function can optimize investment in professional development, from this perspective, competence is a set of knowledge and skills that entitle the professional to successfully perform their function (BRUNO-FARIA & BRANDÃO, 2003; BRANDÃO, 2009). The research question that guided this dissertation was: how to train workers at the University Restaurant (RU) of the Federal University of Bahia (UFBA) based on competences? Considering the theoretical framework outlined and, relating to the research question, an interview was conducted through a semi-structured questionnaire in online format on the Google Docs Platform, with subsequent structuring of a proposal for training based on competences, long-term and adjusted to the profile of food handling workers, to improve the services offered to students, servers and other food users in the UK. To answer the research question and reach the general objective, the specific objectives of this dissertation are: to diagnose competencies by position; define knowledge, skills and attitudes related to each competence; diagnose skills gaps by position; and develop training proposal. The general objective of this work was to develop a proposal for competence-based, long-term training, tailored to the profile of food handlers, to improve the services offered to food service users in the UK. For this, initially a non-participatory observational research with exploratory purpose was carried out, through on-site visits. Subsequently, an applied research with a qualitative approach was carried out. After completing the data collection, a training plan for the handlers was drawn up according to the diagnosis and mapping of their competences. The competency-based training plan details the types of training, objectives, the duration of each one, as well as defines the use of active methodologies, to promote employee awareness of the issues addressed, allowing the employee to interact with the content introduc

The main objective of this research is to identify and analyze the entrepreneurial behavioral characteristics of students of the Federal Institute of Northern Minas Gerais - IFNMG. The results were compared to the results obtained in other related studies on the theme of the research. As for nature, this is applied research with descriptive objective. The sample is composed of students from the technical courses and higher courses of IFNMG. Quantitative analysis of the responses obtained was performed. The results indicate that the students have the ten characteristics analyzed and that among these characteristics most developed among students of technical courses and higher education courses were, Search for Opportunities and Initiative and Commitment. Regarding the less developed characteristics in this researched group, persistence and goal setting among students of technical courses and Persistence and Risk Calculated among students of higher education courses. As scores obtained in the classification of behavioral characteristics of this study indicate similarities to other correlated studies. Through a cross-correlation, these data analyzed the ability of entrepreneurship teaching to raise the behavioral characteristics of these students. The results showed a weak and insignificant positive correlation, which suggests that the Federal Institute would not be able to raise the entrepreneurial behavioral characteristics of its students through the teaching of entrepreneurship. It is expected that the results contribute to the development of entrepreneurial education with regard to the contents applied and developed on the theme entrepreneurship in their curricular notes.

Considering that evaluations exist to be used and that the best possible use of evaluation can be a great strategic differential for institutions, in addition to giving more credibility to the evaluation process itself, research is carried out on the uses of Sinaes evaluation in perspective of the course coordinators of the Federal University of Bahia, in order to analyze how the coordinators of the undergraduate course at UFBA use the Sinaes assessment. Therefore, it is necessary to identify the instrumental, conceptual and symbolic uses arising from the Sinaes evaluation process, identify the instrumental, conceptual and symbolic uses arising from the Sinaes evaluation results, analyze which factors may be associated with the identified uses and understand how the uses occur taking into account the factors highlighted. Then, a qualitative empirical research is carried out, the method used for data collection was the interview, and the data were treated qualitatively through the MAXQDA plus 2020 software. Therefore, it appears that the UFBA course coordinators make uses stimulated by both the process source and the result source, and there was a concentration of use in the result source. 43 categories of uses were raised (22 categories of instrumental use, 13 of conceptual use and 8 of symbolic use), from 533 notes of uses whose distribution in relation to the types of use was quite balanced, but the conceptual uses were the most used, while instrumental uses were less used. Regarding use factors, there were 397 notes from respondents distributed in 55 categories (17 categories of user factors, 4 of evaluator factors, 9 of evaluation factors and 25 of context factors), some of which positively stimulated the use of the evaluation, others are discouraging, and some factors that were considered as a stimulus for some while were considered as a disincentive for others, such as the context of the pandemic, for example. Among the factors, context presented 50% frequency of coded notes, showing its relevance. Finally, from the content analysis of the interviews, it was possible to infer which factors affected the behavior of certain uses, such as some context factors (training focused on evaluation and workload) that could explain the use concentrated at the source. result by the coordinators. This imposes the observation that UFBA's undergraduate course coordinators use conceptual assessments more and less instrumental assessments, with most uses originating from the source of results, and the factors that most affect the act and the way of using it are the factors linked to the context and the evaluations.

This study aims to highlight the contributions of a risk management program in the Supply Chain, in terms of loss prevention and value creation, resulting from the integration with organizational strategic management, based on a model applicable to Organizations. In order to validate the proposed model, it was applied at SENAC Bahia, an educational institution that makes up the Autonomous Social Service. The theoretical foundation used for this study was based on the literature on the Supply Chain, Supply Chain Management, Risk Management, and the concepts and methodology of ISO 31.000, the Committee of Sponsoring Organizations of the Treadway Commission (COSO), and the author Brasiliano (2016), in addition to Strategic Management, based on the concepts and methodology of Balanced ScoreCard (BSC), SWOT Analysis and Porter Value Chain (Value Chain) . The methodological procedure used involved data collection, using bibliographic and documentary research as instruments, as well as the application of questionnaires to SENAC Bahia employees, linked to the Supply Chain, and to the managers of the Institution's Operational and Strategic Units. The analysis of the data collected from the applied research was carried out using descriptive statistics methods, which allowed the identification of actions for the treatment of strategic risks, linked to the Supply Chain that contribute, from the optimization of resources and investments, for the prevention of losses and creation of organizational value. Therefore, the research result presents 15 (fifteen) risk treatment actions to be prioritized by SENAC Regional Bahia. The result presented has limitations, as it results from a specific analysis of an autonomous Social System Entity, in this case, SENAC Bahia, which has its particularities. However, the model proposed in this work can be applied to any Institution, regardless of its business, considering that all of them necessarily have a supply chain, for the execution of their activities, and are exposed to risks inherent to the same. Its application can also be carried out in any organizational area, not exclusively in areas directly related to the Supply Chain, considering that all areas have associated risks and activities defined to achieve the Objectives and strategic organizational Initiatives.

The people management field has undergone changes over the years, in which the technical and operational performance has become obsolete in view of the more modern approach with a focus on Strategic People Management. In this sense, it is necessary to change people management practices by organizations, notably public institutions. Among these practices, the allocation of staff assumes a prominent role. When well executed, it becomes a differential for organizations and the development of people, and may even affect the commitment of employees to the organization. Thus, the present study aimed to assess how the staff allocation process influences the organizational commitment of employees in the position of Assistant in Administration (AA) at IFNMG. It was assumed that the servant, depending on the allocation process in which it is submitted, may present different levels of commitment to the organization, for each dimension outlined in the three-dimensional model proposed by the authors Meyer and Allen (1990; 1991). With regard to the methodological procedures adopted in this research, this work is classified as a case study, which approached the qualitative analysis of the collected data. To this end, questionnaires were applied to the AA servants of the IFNMG, in google forms format, which consisted of the scale of organizational commitment presented by Siqueira (2008), combined with a scale prepared by the author. The latter, contained 18 questions that sought to assess the allocation process, the performance of activities of AA servants and the relationship between the organizational commitment of these servants and the allocation process they experienced at the IFNMG. In addition, semi-structured interviews were conducted with four managers of that institution in order to get to know their perceptions about the AA allocation process as well as their relationship with the organizational commitment of these employees. The results showed a low or median organizational commitment of the AA of the IFNMG, and the affective dimension was the one that had the best score among the three analyzed, contradicting the assumption that it would be the calculative, as pointed out by the servants themselves. In addition, the managers recognized that the institution does not have a formal allocation model or mechanisms that allow employees to provide feedback on their activities or request movement in the sector or area, but they recognize its importance and understand that there is a straight relationship with the organizational commitment of the surveyed servants. The servants were not able to assert that they feel committed to the work, as they consider that they were properly allocated, but they affirm, in their majority, that they can do other activities that would be more related to their area of training and interest and that a more complex job would lead them to be more committed. As an intervention proposal, a relocation model was created by the author for the current AA servants. Finally, since it cannot be said that the results found on the allocation of staff of the servants directly affect their commitment to the institution, it is necessary to deepen the analysis with these servants to elucidate the reason why they presented themselves median or weakly committed to the IFNMG.

In their industrial genesis, organizations were constituted of functional structures, in which the processes were executed in a specific and specialized way. Faced with the limitations of this model, a new organizational structure, function-process type, emerged, where processes were no longer isolated in departments, but integrated and focused on customer demands. In this context, there are researches on the applicability of Lean Office and Value Flow Management in different types of organizations, pointing to the increase in the performance of the researched processes, through the rationalization of work steps, reduction in execution time and increase in value-added rate in its activities. This research aims to analyze the management process of the routing guides issued by the Hospital Geral de Salvador (HGeS), from the perspective of the Lean Office and the Management of the Value Stream, proposing improvements to it. The choice of the hospital as a unit of analysis is due to its importance in Bahia. The definition of this process as an object of study is justified by the great value of financial resources involved in its management. The theoretical framework is based on the works of McManus (2005), Rother and Shook (2007) and Tapping and Shuker (2010), who discuss the steps to implement value flow management in an administrative area. The methodology has a qualitative approach and is framed as a case study. In the field research, interviews, documentary research, non-participant observation were used; in the analysis of the information the content analysis. As results, a diagnosis of the current performance of the studied process is presented, through the current value flow map, and, as an intervention proposal, a series of improvements to be implemented to the process were listed, which culminated with the making the future map. Therefore, it is concluded that with the application of Lean Office in the process of managing the routing guides, its performance can be improved due to the reduction of 75% in waiting times and 66% in the process lead time, as well as well as the 185% increase in the value added rate. In addition, the present study had several limitations due to the scarcity of studies, legal requirements, complexity of the process and difficulties in conducting interviews. Finally, for future studies, we suggest the implementation of the proposals presented, a review of the technical standard of auditing, a study of the application of lean office in the process of issuing the guides and some improvements in the data collection process.

This study deals with the implementation of integrated risk management in a public educational institution, through an analysis at the Instituto Federal de Educação do Norte de Minas Gerais (IFNMG). To this end, an exploratory and qualitative field study was carried out, in which the main unit of analysis was the IFNMG and, in a secondary way, other institutes with the same specificities (FIs). It was considered the determination contained in IN 01/2016 CGU/MPOG, which defines that all the organs and entities of the federal Executive Branch must carry out risk management, and the Brazilian Federal Court of Auditors audit, carried out in 2018, which indicated that the public educational institutions are at a level of risk exposure between intermediate and very high. The general objective of this work is to identify and analyze the barriers and benefits that a public institution of higher education finds when implementing integrated risk management. This study was based on the theory of agency, on governance and risk management from the perspective of public service. In relation to the methodology used, field studies were used, through semi-structured interviews with senior management employees, and documentary research, based on the analysis of the Management Report for Exercise 2019 (from IFNMG and other FIs) , as well as other institutional documents related to the IFNMG. The collected data were treated through content analysis. In this way, it can be identified that the main barriers or points to be overcome by public institutions of higher education, specifically the Federal Institutes of Education, involve prioritization and knowledge by senior management, carrying out training and actions to disseminate the culture of risks among servers, the institution of computerized systems, the need for joint actions that enable the decentralized and multicampi management of the IFs to institutionally develop an integrated, systematic and continuous risk management process. The study also showed the existence of benefits, demonstrating that, even if risk management is not properly implemented, some sectors and FIs are already obtaining benefits that reflect in safer decisions, reduction of risk exposure, enhancement of the achievement of objectives and standardization of activities. Thus, it is possible to form the diagnosis that higher education institutions, despite the many limitations, are advancing in the process of implementing integrated risk management. And with that, it can be concluded that integrated risk management is a promising instrument and that, if well implemented, it will contribute to public higher education institutions in achieving their objectives and mission, adding value to institutions and to the service provided to society.

This work analyzes the conditions of accessibility in the educational buildings of the Federal University of Bahia (UFBA), specifically, those located in the University Campus of the neighborhood of Canela, being them, the School of Law, the School of Business, the School of Education and the School of Accounting Sciences. The analysis of compliance and non-conformities in meeting the accessibility standards in force was started. UFBA has two Campi in Salvador, being the Campus Canela (research locus) the oldest of them. With the exception of the unit belonging to the Faculty of Accounting, inaugurated in 2014, the other units studied were built in the 1960s and 1980s, a social context of a time marked by the absence of standards or laws that required accessibility in the spaces, demonstrating a certain carelessness with accessibility aspects and people with disabilities. For this research, a survey of laws and norms regarding accessibility was carried out, analyzing the evolution, the differences in the updates and the possible impacts on the buildings. Then, in loco observation was carried out using a checklist model used by the Superintendence of Environment and Infrastructure of UFBA (SUMAI / UFBA), created from the requirements contained in ABNT NBR 9050: 2015 and formed by ten dimensions related to aspects of analysis of the internal area of buildings and enabling objective evaluation of spaces: 1) Attendance / Reception; 2) Corridors and internal roads; 3) Stairs; 4) Ramps; 5) Doors and openings; 6) Passenger elevator; 7) Vertical elevation platform; 8) Toilets; 9) Collective spaces and; 10) Cup/Kitchen. Afterwards, the comparative analysis between the units was carried out, in order to identify inconsistencies, similarities, specificities and possible solutions to improve the study units. Based on the results, it was possible to analyze the dimensions of accessibility and bring specific aspects about the obstacles and challenges, besides observing the real conditions of accessibility in the buildings, proving that newer buildings, in fact, have fewer non-conformities than the older buildings, although considerable for more recent building standards and normative guidelines. However, occasional interventions in the older buildings have served to improve the spaces and increase the conformities, even exceeding the percentages of newer units, but, on the other hand, provided non-conformities in some renovated environments.  Thus, although the buildings were designed to be public spaces, accessible to all, they did not foresee the permanence and autonomy of people with disabilities.

The challenge of the complexity of the relationship between the State as a contractor and hospital management service providers is presented in this study in light of the Agency Theory in its various dimensions. Besides the configuration of the elements that characterize the agency relationship between the parties, the process of hospital admission has specificities that potentialize this problem, related to the level of uncertainty, the prerogatives of the service providers, the intensity of informational asymmetry and the impossibility of monitoring behavior. In this context, the establishment of results contracts is the strategy adopted in two of the models of management of public hospitals in Bahia (management by Social Organization and Public-Private Partnership) to restrict the possibilities of moral hazard incidence and preserve the efficiency of service provision, measured through the "hospital outflow" indicator. The ownership of management contracts in the mitigation of moral hazard, especially the measure of hospitalization adopted in these instruments, was evaluated in a comparative manner among the management models, using the descriptive qualitative research approach and having as sources the documents that regulate this service provision and the production of hospitalizations registered in the Hospital Admission System (SIH/SUS) in 2019, of three hospitals representing the different management models, including direct management, not linked to the contract. The lower result in the ratio of admissions per bed and the longer stay in the direct management model suggest that the "out-of-hospital" indicator is potentially related to the efficiency of the service, which is corroborated by the analysis of the characteristics of the contracts based on the theoretical reference. However, the higher frequency of low complexity admissions and the significant differences for shorter average length of stay in the OS management model suggest that the inability of the "out-of-hospital" indicator to differentiate admissions is related to the higher incidence of moral hazard. As a strategy to mitigate this risk, we propose the frequency of hospitalizations weighted by the average length of stay and the average value of the Hospital Admission Authorization (AIH) as an indicator of the management contracts of public hospitals in Bahia. Aspects related to the quality and sufficiency of SIH/SUS have limited the specificity of the proposed indicator and its potential for risk mitigation. Nevertheless, it is believed that its implementation will mean an improvement in the system for evaluating hospital management contracts, helping to qualify SIH/SUS data, which will make it possible to conduct other studies necessary to improve the measurement of hospital admission in hospital management contracts.

The challenge of the complexity of the relationship between the State as a contractor and hospital management service providers is presented in this study in light of the Agency Theory in its various dimensions. Besides the configuration of the elements that characterize the agency relationship between the parties, the process of hospital admission has specificities that potentialize this problem, related to the level of uncertainty, the prerogatives of the service providers, the intensity of informational asymmetry and the impossibility of monitoring behavior. In this context, the establishment of results contracts is the strategy adopted in two of the models of management of public hospitals in Bahia (management by Social Organization and Public-Private Partnership) to restrict the possibilities of moral hazard incidence and preserve the efficiency of service provision, measured through the "hospital outflow" indicator. The ownership of management contracts in the mitigation of moral hazard, especially the measure of hospitalization adopted in these instruments, was evaluated in a comparative manner among the management models, using the descriptive qualitative research approach and having as sources the documents that regulate this service provision and the production of hospitalizations registered in the Hospital Admission System (SIH/SUS) in 2019, of three hospitals representing the different management models, including direct management, not linked to the contract. The lower result in the ratio of admissions per bed and the longer stay in the direct management model suggest that the "out-of-hospital" indicator is potentially related to the efficiency of the service, which is corroborated by the analysis of the characteristics of the contracts based on the theoretical reference. However, the higher frequency of low complexity admissions and the significant differences for shorter average length of stay in the OS management model suggest that the inability of the "out-of-hospital" indicator to differentiate admissions is related to the higher incidence of moral hazard. As a strategy to mitigate this risk, we propose the frequency of hospitalizations weighted by the average length of stay and the average value of the Hospital Admission Authorization (AIH) as an indicator of the management contracts of public hospitals in Bahia. Aspects related to the quality and sufficiency of SIH/SUS have limited the specificity of the proposed indicator and its potential for risk mitigation. Nevertheless, it is believed that its implementation will mean an improvement in the system for evaluating hospital management contracts, helping to qualify SIH/SUS data, which will make it possible to conduct other studies necessary to improve the measurement of hospital admission in hospital management contracts.

This research objective is to discuss the need to create an evaluation mechanism for Universidade Federal da Bahia’s extension activities. For that matter, from a qualitative approach and with the support of document analysis techniques and interviews: i) it seeks to understand how UFBA, from its main management documents, has institutionalized the evaluation of its extension; ii) describes how the extension management at UFBA is developed; iii) points out the main difficulties encountered in implementing a permanent extension evaluation process; iv) indicates, based on the experiences of professionals working in the area, alternatives to be adopted in order to create an extension evaluation process for the University. The theory of evaluation of public programs is used in this study, as well as the dimensions and evaluation indicators proposed by the National Forum of Extension Deans of Public Higher Education Institutions (FORPROEX). The results of the research reveal that the university needs to adapt itself to a series of administrative measures regarding its planning, improvement in the registration system, training and increase of civil servants and updating of its legislation. In addition, it reveals the need to mobilize the academic community on the role of university extension.

The present study analyzes the results of efforts to implement the Law nº 12,527/2011 - Law on Access to Information (LAI), at the Federal University of Bahia (UFBA), in terms of the passive, active transparency and perception of its employees regarding the competencies of customer service, document management and fulfillment of requests for information. In the light of international and national experiences on the subject and from a documentary research and elaboration of a questionnaire destined to the UFBA servers, it was verified that this institution implemented the LAI in a partial way, without promoting a culture of spontaneous availability of information to the public. In the passive transparency dimension, there was an incomplete convergence of the institution regarding the fulfillment of the demands under the law, without, however, observing phenomena occurring in other countries, such as the capture of the instruments of access to information by organized economic groups; the occurrence of implicit negatives and the presence of generalized difficulties in the fulfillment of requests for information. In the active transparency dimension, it is observed that the UFBA presents the mandatory data determined by law, as well as complementary data. It was noticed, imperfections in the architecture of its electronic pages, that make it difficult for users to locate information. Regarding the perception of the servers, it was observed that the activity of attending to the public, managing documents and attending requests for information access are common to the servers, despite the perception of lack of communication and integration between the organs and units of UFBA and the general lack of training related to the activities associated to the good service of requests for information. On the other hand, the perception of the servers was favorable to the automatic availability of information, in order to reduce costs with the provision of information and facilitate access to information by the citizen. It is concluded that UFBA has made progress in complying with LAI in relation to legal determinations, but has faced implementation failures in relation to the dimensions of access to information analyzed in the study. The findings can support the diagnosis of the situation of UFBA and help in the decisions necessary to correct the actions developed in the LAI implementation process, especially in the training of servers and in the promotion of a culture where document management and automation of information is placed as the new stage of development to be achieved, pointing out the changes of organizational and operational nature necessary to the effectiveness of the implementation of the Law on Access to Information at UFBA.

The influences that the figuration in social network can raise in the institutional image of a federal institution of higher education, from the perspective of the actors of the organizational communication, were analyzed in this research, which took as object of study, the activities carried out in pages of the environment of the social network of Facebook that bring in the name the acronym of the Federal University of Bahia - UFBA. From the adoption of the methodology of research of the mixed methods, using the netnography and online social networks analysis (SNA), the monitoring of the most relevant fanpages of the university was carried out in order to know the metrics. In order to understand the motivations that govern the actions of organizational communication, in the care of the image of the institution, interviews were conducted with the respective area managers. The quantitative data obtained by the monitoring revealed patterns, content standards, publications and productive routines. The qualitative information allowed to know the conceptions that guide the production of the available contents, besides emphasizing the approximations and distances between the concepts established by the organizational communication for the university and those that are present in the activities in the environment of digital social media.

Performance evaluation (AD) is a people management tool that, in line with other processes, makes it possible to subsidize decision making related to the people of the organization. Its focus is on the development of people, through the calculation of results, identification of performance gaps, training orientation, personnel policy and compensation subsidy. In the context of public organizations, the National Personnel Development Policy (PNDP) was promising when defining concepts related to people development, as well as having as one of the guidelines the use of the AD result and the complementary training between them. Following this aspect, public organizations sought to adapt to the new panorama of people management through the institution of other laws and decrees attached to the Plans of Job and Career (PCC). In view of this scenario, and based on the theoretical framework on the subject, we sought to investigate how AD is formally presented in a public higher education organization and how it is perceived by its users, evaluated and evaluators, highlighting their advances and limits. The data analysis was done from the documentary research material, a questionnaire with the Administrative Technical Servants in Education (TAE) and interview with managers. The triangulation of the results showed that, in the case study of the Federal University of Bahia (UFBA), it is tried to fulfill part of the legal requirements linked to the remuneration of personnel, through the AD, leaving open requirements presented in the literature and determinations of the PNDP. The research also identified the demands of TAE and managers to achieve AD more consciously, and other demands beyond AD.

Learning organizations are based on continuous organizational learning. By integrating the people who compose them, favoring the exchange of knowledge and experiences in the face of environmental stimuli, the learning climate of these organizations tends to stimulate the learning of skills of their workers and teams, making them more agile and versatile, innovative and cohesive, which generates positive impacts on organizational performance. In this context, the question is: How is the learning climate of a Higher Education Institution (HEI) evaluated by its servers? This paper aims to characterize how the employees evaluate the learning climate of the HEI, extracting indications of actions to assure it to be able to cope with new and old management challenges, in an environment of changes in the regulatory frameworks of higher education in Brazil and greater societal demands regarding the results of human resources formation and knowledge production. This general objective is divided into: characterize how servers evaluate the learning climate of HEI; compare learning climate perceptions between the HEI technicians and professors; and compare the perceptions of learning climate among servers housed in teaching units and administrative units of the HEI. The research is quantitative, census survey type, applying the DLOQ-A, an international scale composed of seven factors (two individual, one group and four organizational) of learning climate and validated in Brazil, in addition to documentary analysis. Of the 7,376 questionnaires sent to the servers, 403 returned and 378 were considered valid. Considering that only the individual factor “Continuous Learning Opportunity” (CLO) has an average above the midpoint of the scale (3,5), it is concluded that, according to the respondents' perceptions, the learning climate of the HEI has weaknesses, especially in relation to organizational factors, not identifying differences in assessments of teaching staff and technical-administrative in almost all factors of learning climate. Only in the “Team Learning Sharing” (TLS) group level factor, with overall average below the midpoint of the 3.5 scale, the differences between the averages of servers in teaching units and servers in administrative units were statistically significant, indicating that the professors evaluate it better. It is argued that improving the structures, practices and processes that make up the learning climate in learning organizations can enhance HEI performance and improve their ability to respond positively and rapidly to new and old societal, academic and administrative demands. Also, diagnosing the learning climate by specific worker segments in organizations with big structural heterogeneity can help refine learning policies, make them more effective in terms of individual, group and organizational learning outcomes, and produce more visible effects about the performance of these organizations.

The objetive of this research was to analyze the use of governance in the Federal Institute of Education of the North of Minas Gerais in the contracting of outsourced labor services from the perspective of the transaction costs theory applied to the public service. Within this context, theories of opportunism, uncertainty, asset specificity and governance mechanisms in the relations between public agents and their suppliers were explored. To achieve this objective, a qualitative study was carried out in the study of the institution's case, using documentary research, questionnaire application and interviews of key subjects. Content analysis was used in interviews and documents consulted. The questionnaire was statistically analyzed with the intention of finding associations between the variables of the study. For that, correlation and regression techniques were applied. Data from the three forms of collection were compared and analyzed with the literature consulted. It was possible to say that the existing relations between the public agents and their suppliers provide an environment of trust and cooperation that tends to minimize unwanted behaviors. As a result, variables related to behavioral assumptions showed negative and significant associations. Finally, it was suggested to conduct future research using different methods and contexts.

In the context of globalization and major technological transformations, the capacity to adapt became a differential of large importance to organizations, including to public institutions. In this context, the phenomenon of resistance to change appears as an important obstacle to be transposed. The present work is presented in a case study, developed from a case report, interviews and questionnaire application, with the purpose of verifying the existence of factors of potentiation of the resistance to change in the public service, more specifically in IFES. As results, among the factors tested, the organizational context characteristic of the public management model proved to be of great relevance for the determination of resistance to change. It has also become relevant to verify that resistance in the public service is predominantly "active". In analysis, the active resistance proved to be positive in the contribution with the improvement of the change process and in the adequacy of the proposed innovations. On other hand, passive resistance proved to be less contributory and sometimes more damaging

This master's thesis aims to evaluate the contributions of Tellme Agenda application in the mediation of communication between school and family at the Adventist College of Bahia. The theoretical framework presents a discussion about information and communication technologies, in a historical perspective as well as their repercussions in the current society. In addition, it discusses communication between school and family and the possibility of this communication being mediated by technology. By considering the new possibilities of using ICTs in the school environment and research related to the theme, this study assumes that technological mediation with the use of applications improves communication between school and family. Thus, this research starts from the following research question: What is the contribution of using the Tellme Agenda application in the technological mediation of communication between school and family in the Adventist College of Bahia? In this sense, a descriptive research of qualitative approach was performed. The data were collected through the dialectic hermeneutic circle, an interview technique that allows the interaction of the interviewees among themselves (research subjects) and of these with the researchers, having dialogicity as the guiding thread to establish an interaction between the subjects in the process. construction and reconstruction of reality. Six representatives from each of the following groups, technical staff, teachers and guardians participated in the circle. The analysis was performed according to the dialectic hermeneutic analysis technique.We also collected data from the application, such as number of parents logged in the system and message flow between school and guardians. The group of participants recognized the importance of communication between family and school as a fundamental element for student development. The incorporation of technology with an element capable of establishing a new communicative system between school and parents was noticed. In addition, the group recognized that Tellme Agenda-mediated communication is better than traditional forms of communication because it is faster, easier, and does not require displacement. In short, the use of the Tellme Agenda as a mediator of communication between family and school was analyzed as appropriate and necessary to be expanded in other educational institutions, as a possible way to strengthen the relationship between school and family. In the end, the following future studies are suggested: a technology adoption survey to profile and motivate those who adopt or reject information and communication technologies used in communication between school and family; Another that has the scope to verify the correlation between the use of the application by the responsible and the academic performance of the students. In addition to these, it is suggested to evaluate the implications of this technology in school management, especially regarding the enrollment / maintenance of students.

The present work aims to organize and evaluate the FADBA evasion management practices, proposing the systematization of the accompaniment that brings the potential of building an efficient student retention program in HEI. This research is a case study, in a private, religious, philanthropic HEI of the Bahia reconcavo region. The research was based on a semi-structured interview applied in the semester of 2019.1 in a sample of 26 IES employees, with thirteen managers, seven technical-administrative staff and six teachers. Data analysis was based on the discourse analysis method. We also used documents from different sectors of the institution from the period of 2014-2018, seeking to know the processes, retention management methods and indicators. The analysis showed absence of established management processes, lack of shared indicators, and lack of interaction between sectors. He also indicated that there is a predisposition to broaden the actions of the interviewees and develop a method of management that offers conditions to identify and act when the student begins to think about evading. As a suggestion, training is recommended to prepare employees to be able to understand the problem, to offer the full spectrum of solution possibilities in a customized way for the students and to negotiate in the best way. In addition, should be a system for data traceability that allows sharing between sectors and the creation of performance indicators to control student retention in HEI.

This research discusses the subject of creative economics, its concepts and associated terms such as creativity, creative industries, and creative cities, emerging from 1994 in Australia. From the document entitled "Creative Nation", it gains strength in the UK with Tony Blair and other thinkers such as North American Richard Florida (2001), the British John Howkins (2001), Charles Landry (1995) and international bodies such as UNCTAD, DCMS, OMC, OMPI, CEPAL, among others. Here in Brazil, these themes are addressed by Reis (2012), Mirsawaka (2016), as well as the analysis of the Plan of the extinct Secretariat of Creative Economy and cultural bodies of states and municipalities, as well as the mapping of creative industries in Brazil by the Federation of Industries of Rio de Janeiro FIRJAN since 2005. As methodology was used the approach of qualitative research with the use of quantitative data, to measure the impact that enterprises and actors of the creative sectors have in the economy of the city. In this case, a case study was chosen in the city of Cachoeira, in the State of Bahia, in order to understand its context and its characteristics, which corroborate the fact that, due to its peculiar characteristics involving its origin and history, its cultural matrix, its festivities, its architectural set and most importantly the creativity of its people, characterizes itself as a creative city. It is also a descriptive study because it describes the reality of the municipality through data collected through the application of a questionnaire on the perception of the creative economy by the residents and visitors, as well as interviews with creative actors of the municipality. Bibliographic research was used to better understand the themes addressed in this work. For the analysis, the technique of content analysis applied to the interviews, was used, where it was possible to compare the statements of the interviewees with the proposed theoretical framework on the subject of a creative economy. As a result, it was observed that entrepreneurs and professionals linked to the sectors that make up the creative economy, act through personal or collective projects, without the direct support of local management, which begins to look a little more carefully from the year. This movement of local management is perceived through the launching of an invitation to sponsor projects related to the cultural area. It was also found that creative enterprises revolve the economy of the municipality through funds raised to federal agencies, as well as Cachoeira's daily activities, such as Afro-Brazilian rituals and celebrations, music, dance, information technology, crafts and sculpture , painting, gastronomy, fashion design and accessories, theater and cinema, generating occupation / employment, income and consequently socioeconomic development.

This study emerges from the concept that the budget is an essential planning and control instrument for the improvement of the management practices, aiming to reduce the problems on the application of funds. Considering this, there is an investigation of the composition, allocation and behavior of the budget management’s model from Universidade Federal da Bahia (UFBA), in 2018, taking notice of the planning, execution and control of the budget’s resources. Methodologically, the study is descriptive and qualitative. In therms of methods, it is documental and bibliographic, accompanied for the application of semistructured interviews with the managers. The data were extracted from UFBA’s Management Reports, in the Institutional Development Plan (PDI), and also the budget’s execution reports. The results show that the planning, execution and control managers don’t have the proper expertise of the budgeting process; the available resources are not sufficient for maintaining and improving the activities of teaching, researching and extension and; the quotes regimen generates disparities on the resources provision. The majority of the interviewed signals the need of a reformulation of the matrix model allowing a fairest resources allocation, observing the necessities of the different units. This investigation, apart its contributions for future researches, helps to demonstrate, considering the managers point of view, that the budget is not being used as a planning and control instrument for the development of the organization. As limitations of the research, it is possible to mention the number of interviewed, considering the sample delineation to the managers of the academic units. It is important, for future researches, to include the managers of the management unit and the other servers that work on the process of budget’s planning, execution and control.

This research seeks to explain emerging problems related to the Brazilian Anti-corruption Law (Law 12846/2013) and, therefore, opportunities for improvement. Given that it is a concrete fact that the current legislation lacks a wide range of adjustments, in order to overcome their contradictions, it was decided to devote, in this occasion, attention to Leniency Agreements, instruments of collaboration foreseen in the anti-corruption rule, which represent the most emergent face of these antinomies, which is clear by the frankly developed dispute in Brazil between the institutions of the State that are dedicated to the fight against corruption. Such a dispute is a result of the lack of coordination among the main actors in this process, which has rendered unfeasible sustainable results for the confrontation of corruption, in general, and for the signing of Leniency Agreements, specifically. At the beginning of the work we will have the opportunity to demonstrate such fragilities. With this definition in mind, the present research will present the main theories related to interorganizational collaboration, its connections (or disconnections) with the administrative macroprocess of the celebration of Leniency Agreements and suggestions for overcoming coordination failures. Therefore, in order to test the hypothesis of the relationship between the Leniency Agreements and the foundations of interorganizational collaboration, it was decided to do so from the perspective of the institution that the legal norm indicates as apt for the realization of leniency : The Ministry of Transparency and Comptroller General of the Union (CGU). The results show the need for active articulation for the construction and maintenance of dynamics of interorganizational collaboration.

Information Technology (IT) is a fundamental resource in today's corporate world, supporting decision-making and generating value for business. Cost reduction has helped its spread and increased the number of users who can perform more automated tasks, making IT essential in modern society. A highlight of the current scope of technology is the possibility of sharing information and interaction between people located in the most diverse regions of the world, which makes technology an important tool to aid and foster the processes of organizational learning and collaboration. Collaboration can provide many gains, such as the possibility of joint development of new products, transfer of best practices and reduction of costs. Even with these potential benefits, collaboration still faces challenges in organizations. The Oswaldo Cruz Foundation (FIOCRUZ), a public research and education institution linked to the Ministry of Health, presents a similar situation: resistance on the part of individuals and cultural and technological issues are presented as challenges for the execution of activities in a more collaborative way. Thus, this research has the aim of answering following question: how to strengthen the relationships of Fiocruz IT areas of in order to improve collaboration and organizational learning? The theoretical framework is based on three themes: information technology governance, organizational learning and collaboration. The objective of the study is to identify mechanisms and tools that stimulate and enable greater collaboration and collective learning among the IT professionals of the different Fiocruz units. Case study research methodology was used, in which semi-structured interviews, questionnaire and documentary analysis were carried out. We interviewed 11 employees from seven units of the three major areas of IT: IT support, IT infrastructure and systems development. A web questionnaire was also applied via the Survey Monkey tool, for all employees in these areas, obtaining 81 complete responses, representing a return of almost 30% of all employees. As a result of the research, it was possible to identify the need for broader participation of the general coordinators to encourage and boost the processes identified with greater collaboration potential. The research also identified the need to overcome technological barriers, which, according to respondents, impact more on collaboration than cultural barriers.

The changes in the working world and the increase of the competitiveness had taken the organizations to the necessity of adopting more complex models of personnel management. Considering this context, the dissertation characterizes the allocation process of the occupants of the position of Management Assistants, approved in the public competition for Administrative-Technician servers in Education (TAE), carried through 2013 and 2016, in the Federal University of Bahia (UFBA) checking the contributions of the Strategic Personnel Management based on Abilities. Methodologically, a questionnaire was applied to the Management Assistants, hired in 2013. The results did not point a critical situation in UFBA, however indicated the necessity of improving the instruments used in the admission process for reaching better results. Additionally, it was made a research of institutional documents (Plan of Institutional Development – PDI - proclamations of the competitions manuals of procedures, reports, amongst others) and interviews with managers, aiming to get knowledge about the evolution and limitation of the process. The data have been analyzed on the basis of the thematic analysis of categorical content having as categories the perceptions on the selection process; the perception on the allocation process; the actions in the personnel management field; the actions of qualification for the development of abilities; and the work routines. The results confirm the basic assumption that the admission process partially meets the demands of the area of Strategic Personnel Management. It was still verified that a visible evolution of this process happened during the analyzed period, in function of the changes carried through the used instruments when of the admission interviews, as well as for the adoption of the reception’s event, a foreseen stage in the Program of Shelter and Accompaniment to the Public Employee (PAAS). The managers confirm such perception, although they recognize as limitations the lack of legal flexibility of the IFES to restitute its employees according to its necessities; the lack of joint planning of the actions in the staff area, in order to make possible an adequate policy to the organizational objectives of staff sizing, beyond changes in forms used in the admission interview, aiming a bigger adhesion of the professional profiles to the demands of UFBA. This work has as its main limitation, the fact that the questionnaire applied to TAE results of an exploratory research. For this reason, some categories of the selective process and of the actions in the area of Personnel Management were less explored by this instrument of collection of data. As suggestions for future works, it is indicated an analysis of the impact of the politics adopted in the PDI and the PAAS, related to the processes of election, allocation and retention of entrants TAE in 2018.

The concept of Sustainable Development (SD) has been debated and disseminated around the world, especially since the publication of the Brundtland Report (World Commission on Environment and Development 1987). In this context, public tenders present themselves as an instrument capable of influencing the change in the consumption and production patterns, since they integrate the environmental, social and economic dimensions that form the tripod of sustainability. Several countries have already regulated public procurement to include sustainable criteria. The Brazilian Federal Government has established standards and guidelines for Sustainable Public Procurement (SPP). implementation. Federal universities play a dual role in this strategy of boosting SD. In the first place, they are propellers of new patterns of production and consumption, by virtue of the social function and its institutional mission of teaching, scientific dissemination and extension. Second, they can set an example by exercising the consumer function of sustainable products. The main question of this research is: How did the implementation of PHC at the Federal University of Bahia (UFBA) occur between 2012
and 2016, considering the guidelines stipulated by the federal government? The main objective is to analyze how UFBA sought to incorporate sustainable criteria in its purchases in this period. This research is classified as a case study. Primary data, collected through semi-structured interviews, questionnaires and non-participatory observation, and secondary data obtained from bibliographic research and documentary research will be used. The UFBA stands out in the national scenario, being fifth place among the Federal Public Administration (APF) organs in volume and in the regional context being the organ that carries out the most CPS. There is no
institutional plan or strategy, which hampers the standardization of practices, the awareness and guidance of managers. Implementation actions are punctual. Therefore, it is concluded that the implementation of PHC in UFBA occurred in an embryonic way and the guidelines of the federal government were not fully incorporated by the Institution. 

The objective of this work was to analyze the alignment of the concept of Entrepreneurial University in the Administration course of the State University of Bahia (UNEB) from the perspective of teachers and students. This was done through an exploratory study at a state institution of higher education. For the collection of secondary data, bibliographical and documentary researches were carried out and for the primary data collection an interview was conducted with the teachers of the administration course and focus group with the students who were between the seventh and eighth period of the course. The obtained data were triangulated. The main results of the study were: lack of institutional support in the conception, promotion and integration of entrepreneurship education, which is a compulsory discipline in the curricular matrix, punctual entrepreneurship of some teachers, absence of a proactive teachers in the articulation of the contents worked in room, perception of a strengthened management nucleus, when related to the collegiate coordination of the course, low integration among the teachers for the development of activities and works that approach and develop the entrepreneurial potential of the students, low perception of the existence or not of an entrepreneurial ecosystem in the University and an ignorance of the different form of fundraising within the institution. It is concluded that the case analyzed exemplifies a broader picture of higher education that presents a low level of entrepreneurial activity.

The technological revolution that began at the end of the 20th century has changed since the forms of communication to the way organizations act. That changes include the modifications in marketing activities, a factor that provoked the emergence of digital marketing. Several studies have been carried out on digital marketing, but it has been verified that there is a lack of research on digital marketing strategies aimed at a social purpose, since the focus of the studies in general is related to strategies for commercial purposes. Thus, in this work an investigation was made on the digital marketing strategies aimed at a social purpose, through the case study of the Federal University of Bahia (UFBA), specifically the Environmental Coordination (CMA) sector, which uses digital tools to promote the environmental education. The general objective of this research was to analyze, from the point of view of digital marketing, the use of digital tools carried out by the CMA/UFBA to promote environmental education, being verified through this analysis the differences between digital marketing for commercial and non - commercial purposes. This research is characterized as a qualitative and exploratory nature, having as methodological procedures the direct observation of CMA/UFBA actions in the digital media, the document analysis of management reports and interviews with members of the sector team and with followers of Facebook of CMA/UFBA. For the data processing the content analysis was used. As a result of the research, it was demonstrated that the main differentiations between commercial marketing and non-commercial digital marketing strategies, such as CMA/UFBA environmental education, are in the establishment of the 4 Ps of marketing, in which the object being promoted is a concept or idea, as well as in the creation of the contents, which should be thought of as a way to stimulate the user's behavior change. At the end of the research, it was verified that the digital marketing strategies used by CMA/UFBA focus on the creation of content and communication, and emphasises the social media disclosures, and for that reason should expand their actions in other strategies to fully fit in the concept of digital marketing.

The application of justice in the professional environment cultivates cooperation and efficacy in the performance of its activities, maintaining the trust between the parts, creating an environment where decisions based on moral precepts decreases the risk of exploitation. Considering that the dynamics of organizations is constituted by relationships of exchange between firms and employees, and that the organizational justice contributes to the appreciation and cooperation of these relationships, the present work had as its main objective to analyse the perceptions of organizational justice among the civil servants of Gonçalo Moniz Institute /Fiocruz Bahia. The target institution of this research is a technical-administrative branch of the Oswaldo Cruz Foundation – Fiocruz, a public federal institution linked to the Ministry of Health, whose main activities are research, education and production of science and technology in health. The present work is of a descriptive nature and is composed by qualitative studies. It started with an investigation of the theoretical and academic production of the institution, using the work produced by national and international researchers who have demonstrated a consensus about a construct that involves three dimensions of organizational justice: distributive, procedural and interactional (divided in interpersonal and informational). After that, we performed a mapping of the main legal-political aspects of the public service which influence the civil servants’ understanding of justice. This was complemented by a brief contextualization of the systems of governance and institutional processes of Fiocruz and Gonçalo Moniz Institute. Data collection was split in two phases. The Focal Group technique was used among the civil servants who do not have leadership position. The second phase involved individual interviews with sector managers, and the analysis of information was made through the Content Analysis technique. The results showed that the perceptions of distributive justice is present among the civil servants, who acknowledge justice in the statutory contract regimen, where stability is the main advantage, and determining to this feeling of justice in the work relationships through the monetary retributions and benefits received. Regarding the processes, despite the existence of deliberative instances based on democratic action, in practice, the participation is compromised by the difficulties faced by the civil servant who wishes to contribute to the processes and decisions. In the same way that happens with the perceptions of processual justice, the participation decreases with the distance from the hierarchical levels responsible for the decision making. However, there is an indication from the present management towards encouraging more participation of the civil servants in the decision-making processes and elaboration of the strategic planning of the institution. In the conclusion of this work it was noted that, as it happens in the processual dimension, the interactional relationships are damaged as the distance between the parts increase. It was reported that, sometimes, decisions made by superior instances are not discussed beforehand with the affected civil servants, differently to the perceptions of justice identified in the interactional relationships with the immediate superiors and within working teams. This feeling of lack of information and injustice was observed both in relation to the Management team and in relation to the other sectors of the institution, whose lack of interaction damages the cooperation between civil servants and hinder the work performed.

This dissertation addresses the issue of governance in government logistics and aims to evaluate materials management governance of Fiocruz, according to the perception of professionals in the area. It is a qualitative research, with descriptive objectives, developed through a single case study. The collection of primary data is done through a focus group and the application of a questionnaire, being the technique of content analysis for the interpretation of the data collected. The three dimensions and ten categories of analysis were extracted from the Basic Referential for Governance, elaborated by the TCU, based on bibliographical and documentary research. The results of the research demonstrate the low degree of implementation of materials management in Fiocruz, which is evaluated as incipient, and point to the need to carry out interventions, aiming to increase the degree of implementation of governance in the administration of materials of the institution. As a contribution, this study shows a reality that may be present in other organizations of the Federal Public Administration, in relation to the deficiency in the implementation of governance in materials management, proposing improvement actions that contribute to mitigate possible agency conflicts between public agents and society, as well as to obtain more transparency, integrity and accountability of public institutions in favor of governance in the public sector.

From the awareness that we live in an information society or knowledge society subsidized by the massive use of information and communication technologies, organizations are increasingly having the need to organize and store their intellectual capital in digital media and thus provide conservation and dissemination of information and knowledge. The present work objectives the construction of an information system developed using web technology applied to a data collection associated to Yersinia pestis biological collection from the Aggeu Magalhães Institute, a unit of Fiocruz. This collection is the result of a research lasting more than five decades and its collection permeates the whole period. In order to support the accomplishment of this work, a bibliographical research was carried out from its beginning to its final phase which covered concepts in the Biological Sciences, Computer Science and Management. In relation to the methodological aspect, the DSR (Design Science Research) was adopted, combined with some elements of Scrum, a method aligned with the Manifest for Agile Software Development, which has an interactive and incremental nature, totally adherent to the concepts of pragmatism present in the DSR. The use of the artifact developed should contribute to solve the problems associated with a large volume of data pertinent to the collection that has characteristics of both biological and documentary materials, aiming at a better use of the knowledge belonging to it, as well as the generalization of knowledge acquired in the elaboration of the artifact, which can be applied to other problems of the organization.

The objective of this study was to analyze the level of maturity in knowledge management in the Data Processing Company of the state of Bahia - PRODEB. For such, we applied the model developed by the Instituto de Pesquisa Econômica Aplicada - Ipea titled instrument for the Evaluation of Knowledge Management in Public Administration - IAGCAP.We conducted a survey using the Likert scale of 07 positions (36 questions) were obtained data that allowed the analysis of the following dimensions related to knowledge management in organizations: Leadership in Knowledge Management (GC), Process, people, technology, processes of knowledge and learning and innovation. It was possible to identify that the PRODEB lies at the introductory level called.This is the 3rd level of a scale containing 5 positions that goes from reaction to maturity. Furthermore, under the light of authors who deal with the theme of GC as Batista (2016), Carvalho (2012), Fresneda (2004), Davenport and Prusak (2003), survey conducted by Ipea and the intersection between information from the personal and professional profile of the respondents with data of the dimensions, it was possible to identify the relationship between various phenomena and propositions for actions to be considered by the direction of the organization. As regards the analysis of the 1st dimension (Leadership in GC), the PRODEB demonstrated that has policies of protection of information and knowledge. In the 2nd Dimension (process) the highlight was the fact that there has been a balance in the score received on each point considered. The lowest average recorded in an assertive individuals was in the 3rd dimension (people) related to aspects of mentoring, coaching and mentoring. The highlight was positive for the account of the 4th dimension (technology) since, in all the assertive considered, the average score given in the responses was above 4 position (Neutral) on the Likert Scale, which denotes a positive perception about the searched item. In the 5th dimension (processes of knowledge), once more, there was a balance in the averages of the responses given to questions. However, the averages were closer to the position 4 of the Likert Scale as soon as representing neutrality and/or indifference. The 6th Dimension (learning and innovation) has signaled that the PRODEB recognizes the importance and necessity of the organization to be able to learn and innovate. This was evident by the averages recorded in this dimension. The results demonstrate that the PRODEB directs his efforts to the Finalistic thus leaving the shopping area and especially the administration for 2nd plane in relation to the management of knowledge, however, this result seems to be related to the nature of the organization and its portfolio of services. The research also helps to reduce the lack of studies concerning the assessment of maturity in GC in organs of the state sphere as well as provides information that can be cross-checked with other surveys in future studies.