Evangelicals and telenovelas: tensions, resistance and negotiations of direction on the sites “Gospel Mais” and “Gospel Prime”
religion; soap opera; evangelical; production of meanings; religious mediatization
The present work has for objective reflecting about the complex relation between the evangelical groups and the soap operas aired in the brazilian TV broadcasters. Thus, we propose a study that contemplates the production of meanings of this public about the programs Babilônia (Rede Globo) and Os Dez Mandamentos (Record TV) from this analysis of discourses made by gospel news sites. For this, we selected two sites with notorious importance in the production of news information to this religious group, they are: Gospel Mais and Gospel Prime. The development of this research sought comprehend the tensions, resistances and negotiations of meanings in the sociodiscoursive construction of this social group about one of the television products more consumed in the country. For this, we built a theoretical referential that contemplated concepts of two big areas: the one from Social Discourses and the one from Religion. The utilized methodology contemplated two phases from the Content Analysis and the Discourse Analysis.