Banca de DEFESA: ABNER VICTOR DA SILVA TEIXEIRA

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
DISCENTE : ABNER VICTOR DA SILVA TEIXEIRA
DATA : 14/05/2019
HORA: 09:00
LOCAL: Escola de Nutrição
TÍTULO:

CONSUMERS OF FOOD TRUCKS: WHAT IS THE PROFILE, THE PRACTICES AND PERCEPTIONS, IN SALVADOR, BRAZIL?

PALAVRAS-CHAVES:

food truck, street food, food hygiene, food safety, consumer profile and Good Manufacturing Practices

PÁGINAS: 82
GRANDE ÁREA: Ciências da Saúde
ÁREA: Nutrição
SUBÁREA: Dietética
RESUMO:

Food trucks (FT) are an innovation in the segment of street food. In Brazil, this sector began its activities in 2013, arriving in Salvador-Bahia in 2015. In this city, FT are present, specially, in gastronomic events, attracting many people. Given this phenomenon, this work aimed to characterize FT consumers, considering their profile, practices and perceptions, in Salvador-BA. A cross-sectional, quantitative, study was carried out with the application of a semi-structured questionnaire, alonh with FT consumers. The sample consisted of 128 consumers, with a balanced distribution between men (50.78%) and women (49.22%), predominantly young adults (80.47%), unmarried (76.56%), with full or incomplete university degree (58.89%), and average family income corresponds to classes C and D (77.34%). The most cited reasons for consumption in FT were: convenience (54.69%), taste and / or pleasure (43.75%) and price (10.94%). Many consumers (54.69%) had been attending the FT for more than a year, but infrequently (44.53%). FT hygiene was considered good (82.03%) and food quality was reliable (74.22%). The most cited selection criteria of the points of sale were: the appearance of preparations (68.75%) and seller (64.84%), site cleaning (50.78%), product packaging (35.59%) and the price (32.81%). Most consumers (95.31%) believed in the continuity of FT, highlighting the practicality, the affordability, and the diversity of the menus. The study demonstrates that consumers are the support link of this new street food sector, therefore, it is essential to carry out more studies to better know their profiles, habits and food preferences.

 

MEMBROS DA BANCA:
Presidente - 287774 - RYZIA DE CASSIA VIEIRA CARDOSO
Interno - 287689 - SANDRA MARIA CHAVES DOS SANTOS
Externo ao Programa - 282236 - JOSE ANGELO WENCESLAU GOES
Externo à Instituição - CRISTIAN OLIVEIRA BENEVIDES SANCHES LEAL