Performance evaluation of recruitment strategies in the HIV infection prophylaxis project.
Quality tools, Heath Care, Quality Engineer, Sensibility Analisy
The evaluation of service operations strategies has increased the efficiency of third sector activities or processes. The use of evaluative methods in the management of operations in the health area is incipient. Understanding the possible applicability of practices that involve the planning, execution and monitoring of actions within an organization are ways of introducing a competitive environment in primary care services, health of specific populations, or in research focused on the most vulnerable populations. The methodological process of developing a scope for continuous improvement within the evaluation of operations strategies starts from the basic principles of routine management and guidelines. This work proposes a new performance evaluation model for recruitment strategies of potential participants for HIV prophylaxis, through operations management tools, quality management and sensitivity analysis in probabilistic models, called SMIA (study, monitoring, improvement and analysis). Three studies were carried out with this premise, using data from a field survey on pre-exposure prophylaxis to HIV for recruiting and prospecting potential participants (young gay men, trans women and transvestites aged between 15 and 19 years): understanding the operations strategies in the field (field diagnosis), portrait of these processes in the form of performance indicators and improvement through quality tools. The presented results report unfold the methodological specificities of the recruitment strategies, the profile of the recruitment in the field, with direction of the possible improvements that should be made new prospects of participants in the research. These results indicate the potential of these strategies to improve processes for attracting new participants. The proposed partially validated SMIA model can be replicated in different health services, in other research and in different processes, according to the specificities and objectives that are pursued by the organization.